Joseph Eckroth, 2013 Honoree

Senior vice president and CIO
The Hertz Corp.
Park Ridge, N.J.
A job responsibility you'd like to eliminate:
Maintenance. Not because it isn't important, but because I love to build and transform things, and maintenance can take a disproportionate amount of time away from more strategic areas.
Boldest IT prediction:
The lines between business operations and IT will blur to become almost nonexistent. As technology continues to accelerate and becomes more embedded in the business model and product lines, IT will run more of the business because a deep understanding of technology and how to apply and manage it to the business strategy will be mandatory to run a business.
What's your involvement in developing new products or services for your organization?
I sit on the steering committee for all new product and services launched, and was one of the three executives held accountable by the CEO to bring five new products to market this year. Read the full profile
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