George M. Brenckle, 2013 Honoree

- Title
- Senior vice president and CIO
- Employer
- UMass Memorial Health Care
- Location
- Worcester, Mass.
- New titles in your IT organization:
- Chief data architect
- How have you incorporated social media into your own work?
- During our system transformation earlier this year, we established a Twitter feed to inform people of progress. In addition we have developed a departmental Facebook page.
- A task you've delegated this year:
- I delegated the planning responsibility for our system replacement to an up-and-coming project manager who performed admirably, leading a successful transition.
- Your relationship with a key business leader:
- I have a strong, trusting relationship with our chief operating officer. Considering the magnitude of change we have introduced in the past year, this relationship has been key. Read the full profile