Rob Enderle

Rob Enderle is president and principal analyst of the Enderle Group. Previously, he was the Senior Research Fellow for Forrester Research and the Giga Information Group. Prior to that he worked for IBM and held positions in Internal Audit, Competitive Analysis, Marketing, Finance and Security. Currently, Enderle writes on emerging technology, security and Linux for a variety of publications and appears on national news TV shows that include CNBC, FOX, Bloomberg and NPR.

ARM, OpenPower, X86 were just joined by TX2:  Anticipating a revolutionary virtual desktop future

ARM, OpenPower, X86 were just joined by TX2: Anticipating a revolutionary virtual desktop future

Microsoft Virtual Desktop is a game changer when tied to 5G.

Hell froze over:  Microsoft moves Edge to Chromium

Hell froze over: Microsoft moves Edge to Chromium

This move is not only good for users, it showcases both a new Microsoft and a new, more successful tech industry approach to success for everyone.

Microsoft Surface Headphones help mitigate the distractions of horrible open plan offices

Microsoft Surface Headphones help mitigate the distractions of horrible open plan offices

According to Dan Lyons’ new book “Lab Rats,” one of the worst workplace trends in recent years is the ‘open plan’ office. Excessive ambient noise and distractions reduce productivity, increase stress and drive employee churn. The...

Amazon Echo sets the bar for the perfect PC, smartphone or tablet upgrade experience

Amazon Echo sets the bar for the perfect PC, smartphone or tablet upgrade experience

The PC market largely lives on churn because it has reached near saturation. But if people resist buying a new PC, churn is damaged...and that's partially what resulted in slowing PC sales and the seeming decline of the PC. I found...

Smartwatch wars:  Apple Watch vs. Fossil Sport Smartwatch

Smartwatch wars: Apple Watch vs. Fossil Sport Smartwatch

The first real challenger in the smartwatch segment (of what will be many) just hit the market and, on spec, it’s a far better watch than the Apple Watch is.

HP design innovation on PCs and printers will spread to homes and offices

HP design innovation on PCs and printers will spread to homes and offices

We are only at the beginning of an era of design changes that will make the tech products we have in our homes and offices look and feel vastly different.

The lock-in problem hiding behind Apple’s unit sales declines

The lock-in problem hiding behind Apple’s unit sales declines

Is Apple on the same path IBM was in the mid-'90s?

Why augmented reality has surpassed virtual reality as the potential next big thing

Why augmented reality has surpassed virtual reality as the potential next big thing

An initial focus on business offerings, even with some missteps, has allowed augmented reality to have success.

What is now important in a new laptop and why you should care

What is now important in a new laptop and why you should care

What features should you prioritize in a laptop for the enterprise?

Microsoft’s massive and important pivot to transparency

Microsoft’s massive and important pivot to transparency

Microsoft's new focus on prevention and disclosure is paying off.

Microsoft Surface refresh: the magic behind the announcement

Microsoft Surface refresh: the magic behind the announcement

A look at the launch of the latest line of Surface products from Microsoft.

Windows Virtual Desktop + Microsoft Managed Desktop revelation in the making

Windows Virtual Desktop + Microsoft Managed Desktop revelation in the making

As with the introduction of Windows 10, things are about to change massively again...

Getting ready for Microsoft Ignite

Getting ready for Microsoft Ignite

The Ignite event remains essential for any enterprise with investment in Microsoft.

Smartwatches finally evolve into a viable platform

Smartwatches finally evolve into a viable platform

Why Qualcomm's latest move is a game-changer for both the smartwatch and watch markets.

Office 365 'Coming Soon' feature heralds a new era of user engagement

Office 365 'Coming Soon' feature heralds a new era of user engagement

Given that Microsoft is working on fully collaborative product offerings, I expect more efforts between users and developers like this feature.

Creating a true 2-In-1: The new Lenovo Yoga Book c930

Creating a true 2-In-1: The new Lenovo Yoga Book c930

The Lenovo Yoga c930 comes the closest so far for a product that could truly cause users to leave their tablet behind.

Microsoft ups effort to drive Surface Go adoption

Microsoft ups effort to drive Surface Go adoption

In fact, what they’re doing just shows how serious they are about this new form factor.

NVIDIA RTX cards suggest an interesting sea change in workstation strategy

NVIDIA RTX cards suggest an interesting sea change in workstation strategy

NVIDIA’s cards focus on rending and a more specific niche for workstation users.

Microsoft Surface GO and Fire HD 10 fit together in the same bag

Microsoft Surface GO and Fire HD 10 fit together in the same bag

Making room for both the Microsoft Surface GO and Amazon's Fire HD 10 has advantages for professional and personal use.

Threadripper and Titan: the best workstation you didn’t know about

A workstation solution with a Threadripper processor and an NVIDIA graphics card.

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