Paul Gillin
Technology Journalist
Paul Gillin writes, speaks and trains marketers and corporate executives to think like publishers. Gillin specializes in social media for B2B companies. He is a veteran technology journalist with more than 25 years of editorial leadership experience.
Make your own promotional videos the easy way
Thanks to a new crop of simplified production tools, you don’t need professional talent to create custom videos that enhance your sales and marketing efforts.
Home office tips from a veteran freelancer
If working from home has become a lifestyle, these guidelines born from long experience can help ensure WFH employees have everything covered.
Enterprise security addresses the work-from-home crowd
Now that working from home is an accepted option, home security must be professional grade. Have a look at these robust new offerings.
The problem with the subscription economy
Consumers often find themselves paying for online services they forgot they’d signed up for. Businesses face similar challenges.
Best-loved productivity tools of the rich and famous
Well, of my Twitter followers, anyway. An all-points call for favorites yielded a cornucopia of software gems, some of which I guarantee you’ve never heard of.
Better marketing with fewer cookies
Big Tech says the days of third-party cookies are numbered. That’s a challenge for marketers, but it’s also an opportunity.
Low-code/no-code yields solutions that fit
The demand for applications far outstrips the supply of commercial software and talented developers. Low-code/no-code tools are bridging the gap.
Don’t let robot gatekeepers block your résumé
Looking for a new gig? Before you apply for one, create a résumé that applicant tracking systems can digest.
The best person to manage your organization’s data may be you
Are you ready to productize your data? Many companies are examining that concept, as new ideas emerge about how we manage data used to make business decisions.
Why there’s never been a better time to partner with your competitors
The concept of “coopetition” has been around for over a century, but thanks to recent technology developments, it’s perhaps never been as relevant as it is right now.
These products support the new normal office environment
The new normal needs some new tools. And guess what? Vendors are stepping up to supply them.
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