Prices still climbing for enterprise mobility management software

Red wheel barrow filled with money

User demand for enterprise mobility management (EMM) software continues to grow -- and vendors keep consolidating -- so prices are rising and buyers don't have much power at the negotiating table, according to analysts at IBISWorld Inc.

In a recent report, the procurement experts say that prices for EMM software rose 1.9% in the past three years and will continue to rise by 1.6% through 2019. Prices for individual products vary widely, but on average, the benchmark price for EMM software is $71.10 per device per user, the IBISWorld report says. The EMM vendors -- such as Microsoft, VMware, MobileIron and Good Technology -- typically have "generous" profit margins, although they also have high advertising costs, the report says.

The IBISWorld report also provides:

  • The market share and financial risks of 10 EMM vendors
  • A scorecard for making purchase decisions
  • Key RFP elements
  • Negotiation questions

Download "IBISWorld Procurement Report: Enterprise Mobility Management Software"

Next: Mobile management takes on apps, content

Copyright © 2017 IDG Communications, Inc.

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