Smartphones are changing the way you shop. That's the premise behind this collection of iOS shopping apps -- with a little context to explain why retail is transforming so fast.
Retail 2.0
Apps put you in control when you shop. This Black Friday you'll be able to find the best deals online or on the high street and better offers too as retail IT moves to improve your "digital customer journey".
“The Internet and the development of mobile devices have revolutionized the retail sector, enabling customers to research and shop at their convenience, anytime, anywhere. As consumers embrace new technologies the shopping experience has become increasingly sophisticated, enabling new ways for leading retailers to reach their audience.” Deloitte claims.
Expectations
These two stats illustrate the impact of mobile on retail:
- 96% of smartphone owners intend to begin or continue using mobile devices to check prices says Aprimo's 'Showrooming' report.
- 60% will purchase products on Amazon or elsewhere while in a store if the store won't price match, claims Baynote.
Also read: 10 great gifts for iPhones and iPads
This means app developers have new opportunities to create shopping apps to empower todays digitally discerning consumer. So what tools can you use this Black Friday?
What's the deal?
Never miss the good deals with the PriceJump app. This checks over 5,000 retailer websites to get pricing info for you and will check stores up to 20 miles away, and also compare prices with Amazon.com. (Please check sales taxes and shipping costs when you decide).
Black Friday deals