Video: Steve Jobs one-on-one, the '95 interview

He was already a superstar when he recorded this interview

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Part 10: How Macs infiltrated business; the birth of NeXT Computer

Jobs acknowledges Apple's "bungled" efforts to sell to the enterprise market, and then details what he hoped to accomplish with NeXT.

"If I only knew [then] what I know now, we could have done a lot better. Our attempts to sell to corporate America were just bungled, and we ended up just selling to people who just [were] sort of buying a product for its merit, not because of the company it came from. I mean, everybody was very hooked on Big Blue back then and they bought IBM. There was that famous phrase 'You never get fired for buying IBM.' We fortunately were able to change a lot of that. And Apple, as you know, I believe, is a bigger supplier of personal computers than IBM."

Next: NeXTStep and object-oriented computing

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