Google sells Glass at Florida golf tournament

In an unusual move, Google pulls in more Explorers at Player's Championship

If you happened to be at the Player's Championship golf tournament in Ponte Vedra Beach, Fla., last weekend, you had a chance to buy Google Glass eyewear.

It was an unusual move for Google, which has not made prototype Glass devices available except for a one-day sale in April.

Before last month, only the 8,000 to 10,000 early testers, called Explorers, had the wearable computers.

google glass
A Google Glass wearable computing device.

But on April 15, Google gave U.S. users the chance to buy Glass during a one-day sale. Customers had to pay $1,500 for the digital eyewear and could choose their own prototype. Google declined to say how many computerized eyeglasses it sold that day.

Then, in a surprise move, Google had Glass for sale at the Florida golf tournament.

"As we've said for many months, we're always testing new ways to expand the Explorer program," said a Google spokesman in an email to Computerworld.

In a recent blog post, Google said its Glass inventory was greatly depleted after the sale, but the company was getting ready to sell a lot more of the devices.

"We've since built our inventory back up and plan to continue to accelerate new ways to expand the program in the weeks and months ahead," the Glass team wrote in a post on Google+. "Our hope is to bring Glass to new Explorers, like optometrists, sports lovers, online retailers, cooks and travelers, who (like you!) can get in early and help make Glass better as part of our open beta, ahead of a wider consumer launch."

The Google spokesman would not comment on how many pairs of Glass were sold at the golf tournament or when the company would hold another sale.

Google has said Glass will officially go on sale later this year, though the company has not specified a release date.

This article, "Google Sells Glass at Florida Golf Tournament," was originally published on

Sharon Gaudin covers the Internet and Web 2.0, emerging technologies, and desktop and laptop chips for Computerworld. Follow Sharon on Twitter, at @sgaudin, and on Google+, or subscribe to Sharon's RSS feed . Her email address is

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