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CRM News

Infor takes on Salesforce.com with SalesLogix acquisition

Infor has acquired SalesLogix in a bid to compete with Salesforce.com in the cloud CRM (customer relationship management) software market, particularly for customers seeking industry-specific features.
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HP trims its cloud offer for lighter use

Hoping to lure more enterprises to its cloud, Hewlett-Packard is offering a trimmed-down basic infrastructure service for lighter workloads.

Microsoft continues global CRM expansion in battle against Salesforce.com

Microsoft has expanded the availability of its cloud CRM software into 17 additional countries in a move sure to step up its rivalry with Salesforce.com.

Salesforce.com's trademark infringement is anything but social, lawsuit claims

Salesforce.com recently launched a new product called Social Studio in spite of the fact that an existing, competing product had already used that name for years, marketing software vendor StrongView Systems alleges in a new trademark-infringement lawsuit.

Microsoft to strike back at Salesforce.com with CRM cloud for government

Microsoft is continuing its dogfight with Salesforce.com in the customer relationship management software market with a new Dynamics CRM Online cloud service for U.S. government agencies.

Oracle buys co-browsing tech; targets Salesforce.com

Oracle is scooping up co-browsing software maker LiveLOOK in a bid to flesh out its suite of customer experience software.

Salesforce targets Zendesk, Freshdesk with updated Desk.com app

Salesforce.com wants to be the go-to option when small and medium-sized businesses decide they need better customer support software, with a series of updates to its Desk.com application.

Oracle CEO Larry Ellison wades into the in-memory database wars

Oracle CEO Larry Ellison is taking the fight to IBM, Microsoft and SAP in the burgeoning in-memory database market with a new option the company says can deliver dramatic performance boosts without requiring changes to applications.

Salesforce.com CRM update focuses on flexibility and mobility

Now 15 years old and counting, Salesforce.com's CRM application gained maturity long ago, but as the upcoming Summer '14 release shows, the company is still adding hundreds of enhancements and tweaks to it multiple times per year.

Microsoft's Dynamics CRM isn't going anywhere, even after Salesforce tie-up

Microsoft remains committed to trouncing Salesforce.com in the CRM market.

CRM In Depth

How to Turn Customer Service Into a Profit Center

'The Producers' profited from an idea that was supposed to lose money. Most companies are happy if their call centers produce zero margins. It doesn't have to be that way.

Will Microsoft and Salesforce.com Really Be Partners?

It means a lot when two competitors actually cooperate, as Microsoft and Salesforce.com have agreed to do in a 'global, strategic partnership.' But to whom does it mean a lot -- and will anything tangible emerge?

9 Ways to Improve Your Company's CRM System

Customer relationship experts share their top tips for managing customer interactions and getting the most out of your CRM software.

Enterprise apps in 2014: What's in store

If recent history is any indication, 2014 will be a busy year for the enterprise applications industry as vendors jockey for position and customers ponder moves from legacy ERP and CRM implementations to cloud-based services. Here's a look at what some of the sector's main players are likely to do as the year unfolds.

DreamForce 2013: How to Get the Most From a Massive Conference

What can you say about a user conference that weighs in at 120,000 attendees and has a total budget rivaling a small city? Choose your technical sessions wisely and approach 'lessons learned' discussions with caution.

What to Do When Your CRM Project Fails

There are at least a dozen oft-quoted industry analyst reports that estimate the failure rate of CRM projects. The analysts' methodologies and standards vary, so the resulting failure numbers are all over the place -- between 18 percent and 69 percent.

After getting star billing, Oracle's Fusion Applications take a supporting role

Last week's OpenWorld conference made on thing clear: Oracle remains committed to its next-generation Fusion Applications but massive growth in the product line is probably not around the corner.

Big Data Drives City of Buffalo's Operation Clean Sweep

By layering data from 311 and 911 calls over Census data, unemployment data and other poverty indicators, Buffalo uses data analytics to identify its most challenged neighborhoods and more effectively deploy resources for everything from neighborhood beautification to combatting crime and reducing fire hazards.

Salesforce.com's Benioff lays out future strategies

Salesforce.com's second-quarter earnings conference call featured the usual dose of chest-thumping by CEO Marc Benioff as the company posted US$957 million in revenue and raised its full fiscal year forecast to at least $4 billion.

How Progressive uses telematics and analytics to price car insurance

Progressive's Snapshot device monitors customer driving habits, lets insurer fine-tune policy pricing.