Sidebar: Why a Business Blog?

Linda Rosencrance   Today’s Top Stories   or  Other Software Stories  

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January 26, 2004 (Computerworld) -- Here are some of the ways weblogs can benefit a company:

• They're quick and easy: Blogs aggregate information and make it relevant to their audiences in an easy-to-read format. Enterprise users can scan a customized blog and feel confident that they have a good sense of what's happening on their project, in their company or in their industry.


• They provide a central repository: Blogs put information in a central location, making it accessible to large groups of users. Information is archived in a searchable and sortable format for future reference. This becomes useful when a user needs to look up some information from a previous month or wants to aggregate all information available about a particular company or trend.


• They create a knowledge community: Blogs let groups share, discuss, annotate and amend content. This interactive component highlights the value of the information and allows users to quickly and efficiently identify action items.

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Sidebar: Why a Business Blog? Sidebar: A Collaborative Difference

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• Sidebar: Why a Business Blog?
• Blogs Bubble Into Business
• Sidebar: A Collaborative Difference

• Analysts: Google spreading itself too thin
• At 10, Google reiterates commitment to CIOs
• iPhone 3G owner sues Apple, AT&T over dropped calls, app crashes
• More top stories 

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