The Future of Business Intelligence

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June 21, 2004 (Computerworld) -- When it comes to information consumption, IT journalists and IT managers aren't all that different. We both plow through Web sites, articles, reports, vendor pitches, conference presentations -- and, most important, conversations with IT managers -- and then we try to make sense of it all. In the process of doing that sort of data mining for this special report, Computerworld identified the following megatrends:

• Information democracy. Companies are putting business intelligence tools and dashboards in the hands of hundreds of white-collar employees, not just a few marketing or financial analysts.


• Unstructured data. Tomorrow's data warehouses will have free-form text -- like notes from the call center agent about why the customer hated your product -- and even images.


• Predictive analytics. Tools that can predict what your customers are likely to buy, and when they're likely to defect, will be extremely powerful .


• Integration. BI software will be blended into regular operations to the point where managers will be able to monitor business activity throughout the day and some business decisions will be automated.

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The Future of BI

Doubtful BI

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• The Future of BI
• Doubtful BI

• Virtually every Windows PC at risk, says Secunia
• Clues point to Jan. 13 release of Windows 7 beta
• License server glitch exposes SonicWall users to e-mail security threats
• More top stories 

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