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Social Business White Papers

Social Business white papers and technology resources for implementing and optimizing Social Business strategy, solutions, Social Business products, and more.

Guide to Social IT Basics

When IT organizations utilize social media, it can efficiently help more people inside and outside the data center quickly access more services and knowledge. Combined people's knowledge and good will, the essence of information technology service management (ITSM) can be more fully realized.

Sponsor: ServiceNow


 

Introducing Social Business for the Mid-Market

Aberdeen has studied the business practices of 229 mid-sized companies surveyed for the 2011 Aberdeen Busines Review and 61 mid-sized companies profiled in Aberdeen's 2011 Social Collaboration Research. Mid-market organization can achieve strategic benefits from optimizing their Social Business deployments and achieving Best-in-Class status. This report provides directional guidance for mid-market companies to appropriately use Social Business and achieve these goals.

Sponsor: IBM