Databases White Papers
Databases white papers and technology resources for implementing and optimizing Databases strategy, solutions, Databases products, and more.
Connecting patient health data across the care continuum is essential to achieve improved care, increased access to personal health records and lowered costs. A successful approach rests in having the hospital serve as the connectivity hub for bringing patients, care givers and healthcare professionals together in a secure, online environment. Read this whitepaper to see what keys are needed to craft a community through your patient portal.
Aberdeen Group: Marketing Analytics for Manufacturing: Forging Customer Insights
Effective marketing analytics have the ability to leverage big data and break down unstructured customer information to help manufacturers better understand customer needs. Aberdeen Group's recent research found that 43% of manufacturers cited finding new ways to serve customers as a primary area of focus. This Aberdeen Group report explores the drivers and benefits of marketing analytics and examines big data's role in customer intelligence, as well as specific manufacturing capabilities to analyze customer behavior and trends.