SugarCRM White Papers
IT white papers and technology resources for implementing and optimizing IT strategy, enterprise solutions, technology products, and more.
IBM leveraged Sugar's unique user-focused CRM to transform its global sales organization, successfully deploying a new system for reps that manage millions of opportunities worldwide. Read analysis of how IBM completed this herculean task in record time from Ovum, a leading technology research firm.
Avoid these common pitfalls when choosing a cloud CRM
Organizations are frequently turning to SaaS solutions for their CRM needs. But there are risks when deploying any solution at scale, especially if you select the wrong vendor. Understand how to make the smart choice for your CRM solution in this informative eBook.
No Longer a Necessary Evil: How Modern CRM Empowers Sales
CRM has long been seen as a must-have sales tool. However, much of the value of traditional CRM accrues to managers, not the reps that use them daily. Learn how CRM designed for the individual benefits the entire sales organization from increased data quality to more predictable revenue pipelines.
Delivering the true potential of CRM through the individual
Customer relationship management software has been used by organizations of all types and sizes for over 20 years. However, few have managed to tap into the true potential of CRM. Learn how the power of CRM for the individual can transform your entire business.
CRM's Dirty Little Secret: How to Avoid CRM Sticker Shock
When making a CRM decision, it is important to ensure your deployment will not be hit with hidden fees or other extra costs that reduce the return on investment. This study reveals the total cost of ownership (TCO) among the three leading midmarket CRM solutions.
SugarCRM In-Depth Case Study: Redglaze Group
What if you could give everyone that touches customers an indispensable tool that optimizes business process, removes data silos and makes customer interaction extraordinary? See how Redglaze Group uses Sugar to give individuals access to critical data, optimize processes and improve efficiencies.
Learn why Analyst firm Ovum names SugarCRM a leading CRM
The latest release of SugarCRM's flagship product gives users new tools to build extraordinary customer relationships. Read an in-depth analysis of SugarCRM's enhanced ability to help companies execute their customer-facing initiatives from Ovum, a leading technology research firm.