SAS White Papers
IT white papers and technology resources for implementing and optimizing IT strategy, enterprise solutions, technology products, and more.
It's not surprising that data visualization - the pictorial or graphical representation of data - plays a pivotal role in how we explain and interpret the data we have come to depend on. Data visualization is steadily growing in popularity and spreading to the mass market. But why now?
Rising data volumes, increasing data complexity, and the availability of new data sources can make it seem hard to find and disseminate important information. Read this white paper to learn more about some ideas you should consider before visualization deployment.
Best Practices in Enterprise Data Governance
Data governance combines the disciplines of data quality, data management, data policy management, business process management, and risk management into a methodology that ensures important data assets are formally managed throughout an enterprise. SAS® has developed a cohesive suite of technologies that can be used to implement efficient and effective data governance initiatives, thereby improving an enterprise's overall data management efficiency. This paper discusses data governance best practices. It explains where and how SAS capabilities (such as the Business Data Network, Reference Data Management, Data Federation, Data Quality, Data Management, and Master Data Management) can be used to ensure that data governance initiatives remain successful, continue to deliver overall return on investment, and gain buy-in across the enterprise.
10 Mistakes to Avoid When Launching Your DG Program
Good judgment and sound decision making are at the heart of data governance. From failing to define data governance, to premature launch, or expecting too much from a sponsor, this white paper explains ten common mistakes that can be avoided when launching your data governance program. Read this white paper to learn more.
A Non-Geek's Big Data Playbook
This white paper is designed to be a visual playbook for the non-geek yet technically savvy business professional who is still trying to understand how big data, specifically Hadoop, impacts the enterprise data game we've all been playing for years. Specifically, this Big Data Playbook demonstrates in six common "plays" how Apache Hadoop, the open source poster child for big data technologies, supports and extends the enterprise data warehouse (EDW) ecosystem. It begins with a simple, popular play and progresses to more complex, integrated plays.
Shifting Gears: The Value of Customer-Driven Quality in Manufacturing
In today's competitive manufacturing market, the customer must be the center of the quality universe. This paper details how manufacturers can improve customer satisfaction, build brand equity and reduce costs by leveraging technology to get broader information from customers, eliminate information silos, integrate customer data across all sources, and automate analytics to filter the most critical customer feedback.
Aberdeen Group: Marketing Analytics for Manufacturing: Forging Customer Insights
Effective marketing analytics have the ability to leverage big data and break down unstructured customer information to help manufacturers better understand customer needs. Aberdeen Group's recent research found that 43% of manufacturers cited finding new ways to serve customers as a primary area of focus. This Aberdeen Group report explores the drivers and benefits of marketing analytics and examines big data's role in customer intelligence, as well as specific manufacturing capabilities to analyze customer behavior and trends.
Unlocking the Promise of Demand Sensing and Shaping through Big Data Analytics
Many organizations have limited insight into big data. These limitations have significant opportunity costs and can have a negative effect on identifying and understanding customer demand patterns and related supply constraints. This paper goes beyond basic demand-sensing and demand-shaping concepts and explains how the use of advanced analytical techniques (such as high-performance analytics) and big data can enhance supply chain networks through rigorous demand and supply management.
The Brave New World of Customer-Centric Manufacturing
Manufacturers have traditionally fostered close relationships with retailers and channel partners who sell their products rather than interacting directly with consumers. But this is changing. Learn how manufacturers can succeed in this new era of customer-centric manufacturing.
See the Possibilities Utilizing Data Visualization
Regardless of size, today's businesses are bombarded with structured and unstructured data from a variety of sources. Take advantage of all this data with in-memory analytics and data visualization techniques, to get day-to-day insights for making better decisions.