Skip the navigation

IBM White Papers

IT white papers and technology resources for implementing and optimizing IT strategy, enterprise solutions, technology products, and more.

Forrester Report: IT Leaders Must Regain Trust and Become a Strategic Partner in Commerce

In many commerce organizations today, IT has become an island. Other departments see IT as a roadblock that prevents the kind of speed and responsiveness they need to take advantage of exploding new marketing, sales, and service channels. What can IT leaders do to turn the tide? Read this report to get the results of a survey of nearly 400 business leaders in commerce-related roles and learn about the new imperatives for IT. Find out how leading organizations are turning IT teams into strategic technology partners - and collaborative innovators.

Sponsor: IBM


 

The eGuide to Data Movement and Governance: Helping Business Professionals Stay Up to Speed

The purpose of this eGuide is to help you grasp the measures that can keep your organization on track to meet objectives and in line with regulations. What's more, it's your choice to become more effective in your job and build the confidence to bring valuable suggestions to your security department. You have a lot to gain!

Sponsor: IBM


 

One Size Shouldn't Fit All: Achieving Partner Engagement with Flexible B2B Integration

IBM puts you in the driver's seat with flexible B2B integration solutions that meet the needs of your partners and your organization. Rather than delivering a single, "one size fits all" approach, we have created comprehensive solutions that complement your environment to help maximize resources and help you achieve your business goals. From software to cloud to hybrid options, learn how IBM delivers tools to effectively connect with partners across your value chain, automate processes for increased cost savings and customer satisfaction, and enhance collaboration to drive greater success for your organization and those with whom you do business.

Sponsor: IBM


 

FTP vs MFT: Why It's Time to Make the Change

Get the facts you need to make the case for managed file transfer. Read the report to get head-to-head comparisons of cost, reliability, visibility, security & management and get the information you need to make a compelling case for moving to MFT.

Sponsor: IBM


 

Security First Insurance deepens connection with policyholders

Security First Insurance mastered customer service through its call center/web portal but needed help with email/social media. Using IBM Content Analytics and ECM software, the insurer enhances service to policyholders no matter which channels they use to get in touch.

Sponsor: IBM


 

Next-Generation Customer Experience Management

This Aberdeen Analyst Insight provides an overview of the top factors driving 2013 customer experience management (CEM / CXM) programs and highlights key business processes and technologiies that help organizations address rapidly changing needs of empowered customers.

Sponsor: IBM


 

Anticipate, Engage and Deliver Exceptional Web Experiences

IBM Customer Experience Suite and IBM Intranet Experience Suite help organizations delight customers through a consistently exceptional web experience and empower employees with the social business tools they need to drive better business results. IBM Customer Experience Suite features rich, integrated capabilities for managing web content, real-time social communications, robust customer and commerce self-service capabilities, business analytics and mobile device delivery. IBM Intranet Experience Suite enables socially infused web experiences through which employees can easily find and share relevant information across multiple platforms and diverse geographies and within the context of business applications.

Sponsor: IBM


 

Introducing Social Business for the Mid-Market

Aberdeen has studied the business practices of 229 mid-sized companies surveyed for the 2011 Aberdeen Busines Review and 61 mid-sized companies profiled in Aberdeen's 2011 Social Collaboration Research. Mid-market organization can achieve strategic benefits from optimizing their Social Business deployments and achieving Best-in-Class status. This report provides directional guidance for mid-market companies to appropriately use Social Business and achieve these goals.

Sponsor: IBM


 

IDC Report: The Future of eMail is Social

This IDC white paper takes a look at the current state of enterprise email and the perceived and real problems that surround its use. The paper discusses the changing nature of collaboration and work fueled by the social Web by examining current email trends and the emergence of new social collaboration tools.

Sponsor: IBM


 

Using IBM Social Business to Take Your Business Relationships to the Next Level: A Game Changer for Small, Medium, and Large Businesses

This IBM Redguide publication provides information about IBM Social Business and includes details about the business need and the value of transformation to a social business. It presents a high-level Social Business component diagram, highlights key capabilities, and includes customer case studies that exemplify how some of these capabilities can be applied.

Sponsor: IBM


 

Gaining and Executing a Smarter Understanding of Customers

This article discusses the urgent need for firms to successfully engage with customers, including handling issues such as social media and mobility, and at accomplishing this goal with smarter IBM collaboration and CRM solutions. It points to results IBM has achieved.

Sponsor: IBM


 

Cognos Express: A Step-by-Step Approach to Successful Business Intelligence

Organizations that have the most success with BI typically approach it incrementally. Discover a step-by-step strategy for success in this newsletter featuring research from Gartner.

Sponsor: IBM


 

The Top 10 Secrets to Using Data Mining to Succeed at CRM: Discover Proven Strategies and Best Practices

This white paper address how data mining is used to get more value from CRM systems -- particularly focused on application of predictive analytics to the customer lifecycle (acquire, grow, retain.)

Sponsor: IBM


 

A Smarter Approach to CRM: An IBM Perspective

With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms.

Sponsor: IBM


 

The Competitive Edge: Powerful Application Solutions for CRM & ERP

Customer relationship management (CRM) is about tracking and managing business relationships. Enterprise resource planning (ERP) is about managing business materials and processes. Together they can transform a business. This white paper examines how you can get the most from CRM and ERP, find the best system for your business and how IBM can help.

Sponsor: IBM


 

Using Services to Support a New Generation of ERP in the Midmarket

Top organizations are looking for a new generation of ERP that supports multi-tiered businesses, is easy to use, flexible, and powerful enough to support a growing organization. Aligning these solutions with a carefully selected service partner can fuel growth and maximize ROI.

Sponsor: IBM


 

A Guide for a Successful ERP Strategy in the Midmarket: Selection, Services, and Integration.

Combining an experienced service partner with an informed ERP strategy helps to maximize ROI. This helps midmarket organizations to contain costs, communicate effectively, and improve to grow into more successful organizations.

Sponsor: IBM


 

Microsoft Dynamics CRM solutions from IBM: Power your productivity

IBM provides consulting, implementation and application management services for Microsoft Dynamics CRM, a comprehensive solution that helps midsize and larger organizations easily create and maintain a 360 view of their customers from first contact through purchase and post-sales.

Sponsor: IBM


 

Maximizing enterprise resource planning ROI: A guide for midsize companies

In this paper, we highlight the common reasons why midsize companies often do not realize significant ROI with their ERP system implementations and suggest solutions for getting the most value from their applications.

Sponsor: IBM


 

IBM and SAP: Delivering enterprise solutions for a world on the move

IBM supports SAP clients with business consulting services with global implementation and outsourcing capabilities plus infrastructure of optimized servers (mainframe, POWER, x, BladeCenter) and storage, DB2 database, Alloy, middleware and software. An innovation partner for SAP projects.

Sponsor: IBM