DaimlerChrysler Rolls Out Standard PCs Worldwide
Automaker plans to replace 160k systems, deploy XP globally
November 15, 2004 12:00 PM ETComputerworld -
DaimlerChrysler AG is standardizing its 160,000 PCs worldwide on common hardware and software in an effort to eliminate costly bottlenecks on upgrades and enterprisewide deployments of applications.
The automaker still plans to buy PCs from multiple vendors. But as part of the standardization project, which is called PC Global, DaimlerChrysler will replace all of its desktop and laptop PCs with systems that run Windows XP and meet or exceed certain hardware configurations.
Vince Morrotti, DaimlerChrysler's chief technology officer, said last week that the company has spent much of this year laying the groundwork for PC Global and designing the project plan. Thus far, it has replaced about 20,000 PCs in Europe, the Middle East and Africa, and it expects to swap out a similar number of systems in North America by year's end. The remaining systems are due to be replaced by the end of 2005.
DaimlerChrysler's use of multiple versions of Windows on hardware with a range of capabilities has made it difficult to quickly install software updates and patches, Morrotti said. He noted that applying a single patch to all of the company's systems can take anywhere from 10 to 30 days. Once the standardization project is complete, IT staffers hope to be able to distribute patches in just one day.
The hodgepodge of PCs has also complicated efforts to roll out enterprise applications, such as new human resources and manufacturing systems, according to Morrotti. He said DaimlerChrysler typically has to do considerable integration work to ensure that new applications will work on all systems. That slows down the work and results in added labor costs.
"Our ability to roll out global systems quickly ... and to respond to the needs of the marketplace was, in fact, inhibited by the heterogeneous nature of our infrastructure," Morrotti said. He added that standardizing PCs "gives us the opportunity to develop systems without putting geographical and/or business unit boundaries around them."

![]()
Vince Morrotti, DaimlerChrysler's chief technology officer
![]()
"In many companies, desktop management is still a manual process," said Jean-Pierre Garbani, an analyst at Forrester Research Inc. Garbani added that he thinks DaimlerChrysler is ahead of the curve among multinational companies in dealing with the need to better automate the process of managing PCs.
The big obstacle for IT managers is the upfront cost of standardizing systems, said IDC analyst Tim Grieser. "It costs money to bring everything forward," Grieser said, adding that a uniform PC environment could also "raise your exposure to certain vulnerabilities." But those security risks are offset by the ability to more quickly distribute patches, he said.
Desktops
Additional Resources



Learn the important issues you must consider before starting your next mobility initiative. Get your mobility white paper from IDC now, compliments of Sybase.
White Papers & Webcasts
Paravirtualization Case Study with Buyken Metal Products
The ability to virtualize Windows servers with paravirtualization led Buyken to Citrix XenServer, Enterprise Edition.
Key Strategies for Managing Data Growth
What are you storage challenges?
Data Manager Report Excerpt: File System Inventory
Cut storage costs and boost operational efficiencies.
Extending Client Refresh - 11 Steps to Maximize Savings
Register Now!
Reducing Storage Costs with F5 ARX
Save money- deploy ARX Solutions.
Lower the Cost and Complexity of a Mobile Workforce through Automation
Download This Resource Now!
Southern Company
Download Now
Managing Mobility: Improve Data Security, Compliance and Manageability
Download This Resource Now!
Defending Against the Storm
Download Now
Consolidate Your Servers and Storage to Lower Costs with Oracle Database 11g
Register for this webcast!
