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SAP implementation contributed to HP shortfall

Three HP executives were fired today after HP's Q3 earnings were posted

By Marc L. Songini
August 12, 2004 12:00 PM ET

Computerworld - Glitches during an SAP AG supply chain rollout hit computer systems vendor Hewlett-Packard Co. hard in its bottom line (see story), and the fallout from the troubled implementation apparently led to the firing today of three HP executives.
While delivering the company's financial results for the quarter, HP officials reported that the Enterprise Servers and Storage (ESS) group saw revenue shrink 5% year over year to $3.4 billion -- in large part due to the troubled software implementation. In a statement, HP explained that among other factors such as aggressive discounting, a U.S.-based "migration to a new order processing and supply chain system was more disruptive than planned."
"Although we are satisfied with our performance in Personal Systems, Imaging and Printing, Software and Services, these solid results were overshadowed by unacceptable execution in Enterprise Servers and Storage," HP CEO and Chairman Carly Fiorina said in the statement. "We therefore are making immediate management changes."
Fiorina didn't specify what those changes were. But the company later in the day announced that three major sales executives, including former server group head Peter Blackmore, had been fired in a management shake-up following the disappointing quarter in the company's server division. Blackmore was executive vice president of the Customer Solutions Group (CSG), which was formed last December to manage direct sales to enterprise and public-sector customers worldwide
Fiorina announced the changes in an e-mail first sent to HP's employees, then released to the media. "We thank Peter, Jim and Kasper for their years of service and dedication," she wrote.
An HP spokeswoman confirmed this afternoon that the problematic migration was based around SAP software, but she was unable to immediately provide additional details.

In a conference call with reporters earlier in the day, Fiorina said the problems cost the ESS group about $400 million in revenue and $275 million in operating profit.
Elaborating in that call on the issues involved, she said, "We executed poorly on the migration." While the problems primarily hit HP's Industry Standard Server business, they also affected the Business Critical and Storage businesses. Although the company worked to ensure product availability, HP still lost sales and was forced to fulfill direct orders through channel partners and expedite other orders via air shipments. Those moves cut into the company's gross margins.
After discussing the problems, Fiorina ultimately struck an optimistic note, saying, "We believe these issues are largely behind us."
The company said Blackmore will be replaced by Mike Winkler, currently executive vice president and chief marketing officer. Winkler will keep



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