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C-Suites struggle with digital strategy

By Richard Pastore
May 30, 2014 09:42 AM ET

CIO - Many executives admit that their C-suite hesitates to make the bold decisions required to capitalize on the opportunities and solve the challenges presented by a digital business environment, according to more than 400 executives surveyed by the CIO Executive Council.

Only 14 percent of respondents were highly satisfied with the C-suite's efforts to shape digital strategy and its decision-making record on digital opportunities, which usually involve social, mobile, analytics and cloud technologies. Nearly half were dissatisfied.

What's wrong in the C-suite? Many C-level executives make decisions about digital business in silos, rather than in collaboration with their peers, according to the Council, which is affiliated with CIO magazine. But multiple studies show that, when pursuing a digital strategy, a collaborative C-suite produces greater business benefits.

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Originally published on www.cio.com. Click here to read the original story.
This story is reprinted from CIO.com, an online resource for information executives. Story Copyright CXO Media Inc., 2012. All rights reserved.
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