AT&T rolls out pricing plans for in-car 4G broadband
Audi claims to be first automaker to offer 4G in its cars
Computerworld - AT&T and Audi unveiled pricing plans in-vehicle 4G LTE broadband.
Audi and AT&T will offer two data plan options: a 5GB, 6-month plan for $99 and a 30GB, 30-month plan for $499.
All Audi A3 sedans equipped with Audi Connect will receive a free six-month 4G LTE trial period. The two companies said the service, which they claim is the first-ever 4G LTE service, will be available in the new 2015 A3 sedans slated to debut later this month.
Audi and GM first announced the upcoming availability of in-car broadband during the CES show in January.
GM also announced at CES plans for rolling out its 4G LTE capable vehicles. By the end of the year, Chevrolet should have more than 30 models supporting 4G LTE, "giving us the broadest deployment 4G LTE connectivity in the industry," said Stuart Fowle, a GM spokesperson.
GM will initially roll out AT&T 4G LTE services for the 2015 Cadillac ATS Coupe and GMC Canyon. The service will be available for mid-models of the Chevrolet Tahoe. Chevrolet Suburban, GMC Yukon and Yukon Denali, and GMC Yukon XL and Yukon XL Denali.
Audi said previous experience with 3G+ Audi Connect owners has shown they prefer either a 6-month or a 30-month term, and "which are designed to accommodate the consumer's typical usage."
"The plans are based off typical usage in a vehicle. Customers can be sent e-mail alerts if they near the data plan limit," Audi stated.
Scott Keogh, president of Audi of America, said "the new AT&T data plans with 4G LTE connectivity will allow Audi drivers to enjoy seamless navigation, streaming and high-speed access to the Internet."
Audi said it plans to expand 4G LTE capability across its entire lineup as new or refreshed models come to market.
Lucas Mearian covers consumer data storage, consumerization of IT, mobile device management, renewable energy, telematics/car tech and entertainment tech for Computerworld. Follow Lucas on Twitter at @lucasmearian or subscribe to Lucas's RSS feed . His e-mail address is firstname.lastname@example.org.
Read more about Personal Technology in Computerworld's Personal Technology Topic Center.
- 5 Customers Deliver Virtual Desktops and Apps to Empower a Modern Workforce Learn how Citrix solutions helped 5 companies realize the full value of desktop virtualization through a project-by-project approach based on key business priorities.
- Top 10 Reasons to Strengthen Information Security with Desktop Virtualization Regain control and reduce risk without sacrificing business productivity and growth
- IDC MarketScape: Worldwide Client Virtualization Software 2013 Vendor Assessment IDC has placed Citrix in the 2013 IDC MarketScape Leaders Category once again noting that, "Citrix's position reflects the company's market leadership and...
- Infographic: Top Use Cases for Desktop Virtualization A wide range of business issues is driving IT toward desktop virtualization. One solution-Citrix XenDesktop with FlexCast technology-helps IT teams empower their entire...
- What Does it Take to Deliver a Superior Customer Experience? The Two Top-Rated Online Retailers, B&H Photo and Crutchfield Electronics, Share Their Secrets Discuss practical CX tools and service methods such as contact center agents and the use of realtime speech analytics to help contact center...
- Keep Servers Up and Running and Attackers in the Dark An SSL/TLS handshake requires at least 10 times more processing power on a server than on the client. SSL renegotiation attacks can readily... All Personal Technology White Papers | Webcasts