Apple biggest phone maker in the U.S. for the first time
Apple bests Samsung by selling 17.7 million iPhones in Q4, as U.S. market share increases to 34%
IDG News Service - Apple managed to outsell Samsung Electronics by almost one million units to become the number one mobile phone vendor in the U.S. for the first time ever during the fourth quarter, according to Strategy Analytics.
Apple has seen its stock price tumble recently as the U.S. stock market doubts the company's ability to grow, but U.S. buyers still covet its iPhones more than any other brand.
The company shipped 17.7 million iPhones for a record 34% share of the market. That compares to the 12.8 million units Apple shipped during the fourth quarter of 2011, for 25% market share, according to Strategy Analytics' estimates. The key to Apple's success is its ecosystem of iPhones and App Store, combined with generous subsidies from carriers and extensive marketing of the iPhone 5, the market analyst said.
Samsung had been the number-one mobile phone vendor in the U.S. since 2008, and shipped 16.8 million units during the fourth quarter. The company will now have to set its sights on recapturing the U.S. number one spot in 2013 by launching new and improved smartphones such as the rumored Galaxy S4.
The company was still the biggest seller of phones in the U.S. during 2012, shipping 53 million phones to Apple's 43.7 million, Strategy Analytics said.
LG Electronics came in third during the fourth quarter, but the company saw its shipments drop to 4.7 million phones, down from 6.9 million a year earlier, for a 9% market share, according to Strategy Analytics' estimates.
In general, the holiday shopping season was a return to form for the U.S. phone market. After having contracted 16% during the first three quarters of 2012 due to economic uncertainty and tighter carrier upgrade policies, phone sales grew by 4% year on year to 52 million, Strategy Analytics said.
Send news tips and comments to email@example.com
- How Four Citrix Customers Solved the Enterprise Mobility Challenge Managing mobile devices, data and all types of apps-Windows, datacenter, web and native mobile- through a single solution.
- Mobile First: Securing Information Sprawl Learn how the partnership between Box and MobileIron can help you execute a "mobile first" strategy that manages and secures both mobile apps...
- AIIM Trendscape: The New Mobile Reality This AIIM Trendscape report shares data, expert opinions, and a unique perspective on the impact of cloud and mobility in the enterprise, surfacing...
- Empowering Your Mobile Workers A modern mobile IT strategy is no longer an option, it is an absolute necessity. Here's how some of the nation's most progressive...
- On Demand: Mastering the Art of Mobile Content Management Mobile device usage in the enterprise has skyrocketed, and it continues to escalate. IT must answer to users who demand access to their...
- Why do you need an enterprise mobile platform? Today companies must offer great apps that run on a range of devices, and connect to an exploding set of backend data. Appcelerator... All Mobile/Wireless White Papers | Webcasts