Google shuts down shopping service for China
In September, Google also closed its free music service in the country
IDG News Service - Google has shut down its online shopping service in China, further slimming down its product portfolio for the country after it pulled the plug on its free music service back in September.
The Internet giant said it closed the site on Wednesday, and it no longer appears as a link on the company's Google.cn website.
"Shopping in China was not providing businesses with the level of impact we had hoped, so we will be sunsetting it in order to focus on the products that do," the company said in a statement. Google will instead devote more resources to its advertising services for apps and search, and connecting Chinese suppliers with overseas customers with tools including its Global Market Finder.
The company's Internet presence in the country has steadily declined since 2010 when it shut down its China-based search engine after clashing with local authorities over online censorship. Since then, access to Google's sites has been increasingly undermined and slowed by China's Internet censors, which try and filter out sensitive or anti-government sites. Last month, all of Google sites were briefly blocked in the country.
"Talking with Internet and mobile Internet users, we didn't run into many who were particularly familiar with Google's shopping service," said Mark Natkin, managing director for Beijing-based Marbridge Consulting. "In many cases, many people were not even aware it existed."
In September, Google shut down its free music service in China as it was not very popular. The popularity of Google search has also fallen, and the service currently has a 5% share of the Chinese market, according to data analytics site CNZZ.com.
Outside of China, Google has also been closing down other services in order to shift resources to more popular products. In August, the company said it made changes to around 50 products in the past year.
- Silicon Valley's 19 Coolest Places to Work
- Is Windows 8 Development Worth the Trouble?
- 8 Books Every IT Leader Should Read This Year
- 10 Hot Hadoop Startups to Watch
- Slideshow: 7 security mistakes people make with their mobile device
- iOS vs. Android: Which is more secure?
- 11 sure signs you've been hacked
- Data on the Move = Business on the Move; How Strategic Secure Managed File Transfer Adds Value and Drives Business This whitepaper describes the formal and informal file-sharing methods business employees use to perform their daily functions and explains that, from sending small...
- Infographic: Converged Infrastructure Benefits This Infographic quantifies the savings organizations are realizing from increased deployment speed, higher availability, and lower annual costs.
- CIOs Deliver Productivity Breakthroughs with Intelligent Digital Signage Retailers have long recognized the influence that digital signage provides over a shopper's point-of-purchase decision making process.
- Going Paperless? Here's What You Need to Think About As makers of some of the world's most popular PDF solutions, we often consult with businesses & governmental agencies that have the goal...
- Supercharge Your Web and Mobile App Development with High-Productivity Hybrid Cloud Webinar: Hear from industry experts about the amazing power at the intersection of next-generation web and mobile application development and cloud platforms.
- Building Tomorrow's Infrastructure Listen to this podcast to discover how Crider Foods worked with PC Connection to update their IT infrastructure, while maintaining compliance and control. All Internet White Papers | Webcasts
Our new weekly Consumerization of IT newsletter covers a wide range of trends including BYOD, smartphones, tablets, MDM, cloud, social and what it all means for IT. Subscribe now and stay up to date!