Apple reduces iPhone 5 wait time
Shipping delay falls to '2-3 weeks' in first improvement in nearly two months
Computerworld - Apple today revised the backorder status of the iPhone 5, saying that new orders would ship in "2-3 weeks," a week less than the earlier "3-4 weeks" that had plagued the smartphone for almost two months.
Apple started taking pre-orders for the iPhone 5 on Sept. 14, but ran through its initial inventory within an hour. By Monday Sept. 24, three days after the smartphone went on sale at Apple's retail stores and those of its mobile carrier partners, the device was backordered three to four weeks.
Until today, it had remained stuck at that status.
Some of Apple's carrier partners say that they'll ship an iPhone 5 faster: Verizon, for example, claimed on its website today that it could ship an order by Friday, Nov. 16.
Apple CEO Tim Cook, in a conference all with Wall Street analysts two weeks ago, declined to put a date to balancing supply with demand for the iPhone 5, saying then only that sales had been "extremely robust" and that production output had "improved significantly" since earlier in the month.
Analysts expected that the iPhone 5 would, like almost all new Apple products, be in short supply off the bat, but predicted that inventory would match demand by the end of this year. Reducing the shipping delay by a week was the first step in that direction by Apple.
Other factors have also played a part: According to experts last week, the iPhone 5's design -- and Apple's tough quality requirements -- have contributed to the shortages.
The CEO of Foxconn, the Chinese contract manufacturer that assembles Apple devices, also said last week it was shipping fewer iPhones because of design demands and general production issues.
Brian White, of Topeka Capital Markets, has predicted total iPhone sales for the fourth quarter at 43 million, which if accurate, would be a new record for a three-month period. The current record of 37 million iPhones was set in the fourth quarter of 2011.
Brian Marshall, of the ISI Group, has pegged iPhone sales for the fourth quarter of 2012 at 47 million.
Gregg Keizer covers Microsoft, security issues, Apple, Web browsers and general technology breaking news for Computerworld. Follow Gregg on Twitter at @gkeizer, on Google+ or subscribe to Gregg's RSS feed . His email address is firstname.lastname@example.org.
- Android mobile ad traffic beats iOS for first time
- The iPad's expected ebb, and the search for why
- Apple customers downsize iPhone, iPad storage in March quarter
- Apple has bigger plans than just song ID with Shazam deal
- Automakers show off in-vehicle Wi-Fi, new smartphone interfaces
- First-to-market means diddly when it comes to smartwatches
- Apple slates WWDC for June 2-6, sets up ticket lottery
- Nadella to Cook on Office revenue sharing: Drop dead
- Microsoft scraps 'Windows-first' practice, puts Office on iPad before Surface
- iOS tops Android for Web browsing in U.S. and other developed nations
Read more about Smartphones in Computerworld's Smartphones Topic Center.
- Silicon Valley's 19 Coolest Places to Work
- Is Windows 8 Development Worth the Trouble?
- 8 Books Every IT Leader Should Read This Year
- 10 Hot Hadoop Startups to Watch
- Slideshow: 7 security mistakes people make with their mobile device
- iOS vs. Android: Which is more secure?
- 11 sure signs you've been hacked
- Infographic: Converged Infrastructure Benefits This Infographic quantifies the savings organizations are realizing from increased deployment speed, higher availability, and lower annual costs.
- CIOs Deliver Productivity Breakthroughs with Intelligent Digital Signage Retailers have long recognized the influence that digital signage provides over a shopper's point-of-purchase decision making process.
- Going Paperless? Here's What You Need to Think About As makers of some of the world's most popular PDF solutions, we often consult with businesses & governmental agencies that have the goal...
- The Big Data Opportunity for HR and Finance If CEOs, CFOs, CIOs, and CHROs want to drive their businesses forward, they will need to quickly recognize the enormous value of big...
- Top 4 Digital Signage Fails Join RMG Networks for a look at four of the most common reasons digital signage fails in corporate businesses. Learn about strategies to...
- Building Tomorrow's Infrastructure Listen to this podcast to discover how Crider Foods worked with PC Connection to update their IT infrastructure, while maintaining compliance and control. All Smartphones White Papers | Webcasts
Our new weekly Consumerization of IT newsletter covers a wide range of trends including BYOD, smartphones, tablets, MDM, cloud, social and what it all means for IT. Subscribe now and stay up to date!