Samsung Galaxy S III display outdoes iPhone 5's, teardown reveals
IHS iSuppli analyst says differences likely not enough to affect buying decisions
Computerworld - Samsung Galaxy S III's display is thinner and has a greater range of colors than that of the Apple iPhone 5, an IHS iSuppli teardown analysis revealed Tuesday.
But IHS iSuppli analyst Vinita Jakhanwal noted that the differences between the displays are fairly subtle and likely don't matter to users.
Jakhanwal said Apple chooses features in products like the iPhone 5 that are designed to yield profits and "deliver a superior customer experience, rather than to provide technology for technology's sake."
The iSuppli teardown revealed that the iPhone 5 display has a 1.5 mm thickness, while the Galaxy S III is only 1.1 mm. Also, the iPhone 5 displays 72% of the colors in the NTSC (National Television System Committee) standard, while the Galaxy S III reaches 100% of those colors.
Overall, the iPhone 5 is 1 millimeter thinner than the Galaxy S III, which IHS said was most likely due to a fatter Galaxy S III battery.
Apple used in-cell technology in the iPhone 5 LCD display.
The in-cell technology eliminates the standalone touch panel layers used in the iPhone 4S, making the iPhone 5 18% thinner than its predecessor.
The in-cell technology's elimination of the separate touch overlay layer allows more light to emit from the display without added refraction and glare from added touch layers, IHS said. As a result the iPhone 5's display provides a "more vibrant and crisper image with improved color saturation than the iPhone 4S."
"The lower color gamut measurement (72% of the NTSC standard compared to the Galaxy S III's fully meeting the standard) may not necessarily make the iPhone 5 display look worse than the Galaxy S III," IHS noted.
The iPhone 5 provides more accurate and realistic colors and contrasts as a result of better calibration, higher brightness and superior power efficiency of the display, it said.
Jakhanwal noted that some reviewers of the Galaxy S III have found that its colors look "oversaturated and unrealistic."
IHS said that the Galaxy S III uses an active-matrix organize light emitting diode (AMOLED) display in contrast to the low temperature polysilicon (LTPS) liquid crystal display (LCD) of the iPhone 5.
AMOLEDs don't use a backlight and potentially have better power efficiency than LCDs, IHS said.
Still IHS said a smartphone's battery life is dependent on many factors other than the display's power consumption, and didn't draw any conclusions about power consumption in either of the smartphone displays studied.
Matt Hamblen covers mobile and wireless, smartphones and other handhelds, and wireless networking for Computerworld. Follow Matt on Twitter at @matthamblen, or subscribe to Matt's RSS feed . His e-mail address is email@example.com.
- BlackBerry pushes BBM Protected for end-to-end encrypted messaging
- Can Microsoft's Windows Phone OS surge in market share?
- HTC One M8 called a good looker and genuine rival to the Galaxy S5
- Smartphone innovation is slowing, so what's next?
- Studies show Sprint and T-Mobile need to expand U.S. coverage
- Gear Fit: Samsung strikes again with its 'build one of any device' plan
- Nokia Lumia Icon on sale Feb. 20 exclusively at Verizon
- Samsung hints at new UI for upcoming Galaxy S5
- How 'Lenovorola' changes the mobile world
- Google and Samsung grow cozier with patent deal, Motorola sale
Read more about Mobile/Wireless in Computerworld's Mobile/Wireless Topic Center.
- Why Projects Fail CIOs are expected to deliver more projects that transform business, and do so on time, on budget and with limited resources.
- The New Business Case for Video Conferencing: 7 Real-World Benefits Beyond Cost-Savings This whitepaper provides insight into the value of video conferencing in today's business environment, and how organizations are using visual collaboration to find...
- Gartner Magic Quadrant for Client Management Tools The client management tool market is maturing and evolving to adapt to consumerization, desktop virtualization, and an ongoing need to improve efficiency.
- Audit Ready and Asset Optimized: The Solid Promise of an Intelligent Software Asset Management Solution In this paper Frost & Sullivan examines the benefits of enterprise-grade Software Asset Management solutions, and how these solutions serve as the convergence...
- LIVE EVENT: 5/7, The End of Data Protection As We Know It. Introducing a Next Generation Data Protection Architecture. Traditional backup is going away, but where does this leave end-users?
- On-demand webinar: "Mobility Mayhem: Balancing BYOD with Enterprise Security" Check out this on-demand webinar to hear Sophos senior security expert John Shier deep dive into how BYOD impacts your enterprise security strategy... All Smartphones White Papers | Webcasts