Update: Google exec Marissa Mayer takes over as Yahoo CEO
Stepping in to take over Yahoo will be a challenge for Mayer, analysts agree
Computerworld - Marissa Mayer, a longtime Google executive, has been named the next CEO at Yahoo.
The 37-year-old self-described "geek" is making the jump after spending nearly her entire 13-year career at Google, rising from the company's 20th hire and first female engineer to a corporate leader and a very public face of the company.
On Tuesday, Mayer will begin a whole new chapter of her career, taking on a troubled company and becoming Yahoo's third CEO in less than a year.
"I am honored and delighted to lead Yahoo, one of the Internet's premier destinations for more than 700 million users," Mayer said in a written release. "I look forward to working with the company's dedicated employees to bring innovative products, content, and personalized experiences to users and advertisers all around the world."
Mayer's new job is causing quite an online stir. Within minutes of Yahoo announcing her new position, she was the top trending topic on Twitter and was lighting up Google's social network, Google+.
"This has to be seen as a big gain for Yahoo and loss for Google," said Dan Olds, an analyst with The Gabriel Consulting Group. "She was Google's 20th employee and is still a big force in the company. Now she's going to be the biggest force in Yahoo, which could make things very interesting again."
Mayer has wrapped up her tenure at Google.
"Since arriving at Google just over 13 years ago as employee #20, Marissa has been a tireless champion of our users, wrote Larry Page, Googles co-founder and CEO, in a statement sent to Computerworld. "She contributed to the development of our search, geo, local and other products. We will miss her talents at Google."
Eric Schmidt, Google's former CEO and current chairman, said, "Yahoo has made a good choice and I am personally very excited to see another woman become CEO of a technology company.
"I'm incredibly excited to start my new role at Yahoo! tomorrow," Mayer tweeted, shortly after Yahoo announced her hiring.
Yahoo has been searching for a new CEO ever since its last chief executive, Scott Thompson, resigned in May, embroiled in an investigation over the legitimacy of his academic credentials. He had been with the company for only five months.
Thompson was brought on after his predecessor, Carol Bartz, was let go in September 2011.
It's been a tough year for a company that was once a shining Internet pioneer but has struggled financially and fallen behind other Internet companies, including Google, Facebook and Twitter.
- Google I/O 2013's Coolest Products and Services
- 10 Star Trek Technologies That are Almost Here
- 19 Generations of Computer Programmers
- 25 Must-Have Technologies for SMBs
- A walking tour: 33 questions to ask about your company's security
- 15 social media scams
- The 7 elements of a successful security awareness program
- IT Certification Study Tips
- Register for this Computerworld Insider Study Tip guide and gain access to hundreds of premium content articles, cheat sheets, product reviews and more.
- Large-scale BPO automation market trends and solutions Download this whitepaper to discover technology solutions that allow you to provide customers tailor-made service and added value at a competitive price.
- How Much Money is Your Services Organization Leaving on the Table? Adopting service automation technology provides executives the visibility to increase profitability. Visibility enables actions that optimize key Services margin levers where improvements equate...
- Harness IT -- An Introduction to Business Intelligence Solutions Learn the key selection criteria required to provide your organization with the capability to address structured data, unstructured data and mobile demands so...
- Business Intelligence Shows its Smarts Today's Business Intelligence (BI) tools provide a new way to think about data with self-service capabilities and user-friendly analytics that can be used...
- Becoming An Analytics Driven Organization Join us on Tuesday, June 18, 2013, 11:00 AM EDT and learn how your agency can create an analytics culture that will enable...
- 3 Reasons Why Sepaton is the World's Fastest Backup Solution Leading analyst, Storage Switzerland learns how Sepaton backs up and deduplicates massive data volumes while maintaining the industry's fastest performance - all in... All IT Leadership White Papers | Webcasts
By Robert L. Mitchell
IT organizations that fail to gain traction as leaders in business innovation may soon end up as nothing more than legacy ERP system baby sitters. CIOs need to move up the food chain quickly -- or move on. Insider (registration required) more