Dell launches new ultrathin laptop first in China
Dell's XPS 14z is slated to arrive in other regions later this year
IDG News Service - Dell launched a new ultrathin laptop in China on Friday called the XPS 14z, which is slated to arrive in other markets later this year to take advantage of the coming holiday shopping seasons.
Dell is marketing the XPS 14z as the world's thinnest, fully featured laptop with a slot for a DVD drive. In terms of thinness, it measures 23 millimeters (0.9 inches) and is built with an aluminum case, making it resemble Apple's MacBook Pro line of laptops.
The laptop has a 14-inch HD display screen with a resolution of 1366 x 768 pixels. Users can choose to buy Dell's XPS 14z with either Intel's second generation Core i5 or Core i7 processors. Dell claims the laptop has a 7-hour battery life. In China, the starting price of the laptop is 7,699 yuan (US$1,205).
Dell launched the device first in China, right before the country's National Day holiday. In a statement on the product launch, Dell noted that China has become the world's largest PC market. In the second quarter, the country surpassed the U.S. in PC sales and shipments, according to research firm IDC.
Dell is the world's second largest PC vendor. But the company is at risk of losing that position to rival Lenovo, which is the fastest growing among the world's top five PC vendors. Lenovo's chairman said earlier this month, he expects his company to overtake Dell in market share by the end of this year.
While Dell's strength has been in the U.S. market, the company is focusing more on developing markets, said Tracy Tsai, an analyst with research firm Gartner. In Asia, 14-inch laptops have been the most popular among consumers, she added.
However, the XPS 14z's price could be unappealing to most Chinese consumers. In Asia, PCs in the $600 to $800 price range tend to do best among mainstream consumers, Tsai said.
Dell is launching its XPS 14z as PC vendors move toward selling more ultrathin laptops. At the end of May, chip maker Intel announced plans to push for a new class of thin and light laptops known as "Ultrabooks", in an effort to improve portable PCs. Dell said the XPS 14z is not an Ultrabook.
The XPS 14z is however part of a trend by the PC industry to create more value with laptops and make the user experience similar to smartphones and tablets, Tsai said. Intel and PC vendors want to reduce laptop boot up times, give them longer battery life and also make the devices lighter, she added.
"They are trying to inspire users to do more things on their PCs," she said. "I think that's the point of the ultrathins and the Ultrabook. It's a kind of evolutionary process. PCs are evolving to the next stage."
- Silicon Valley's 19 Coolest Places to Work
- Is Windows 8 Development Worth the Trouble?
- 8 Books Every IT Leader Should Read This Year
- 10 Hot Hadoop Startups to Watch
- Slideshow: 7 security mistakes people make with their mobile device
- iOS vs. Android: Which is more secure?
- 11 sure signs you've been hacked
- ERP in the Cloud and the Modern Business View IDC's White Paper, to review IDC CloudTrack Survey findings, gain expert insight into the challenges and opportunities the cloud presents, and determine...
- Oracle ERP Cloud Service - Back-Office Solutions that Keep You in Front Learn how you can harness the power of the cloud to run your business more effectively and lower upfront costs.
- Integration with Oracle Fusion Financials Cloud Service While moving your financial system to the cloud may seem straightforward, truly realizing the advantages of the cloud requires a complete understanding how...
- Hadoop for Dummies Today, organizations in every industry are being showered with imposing quantities of new information. Along with traditional sources, many more data channels and...
- Live Webcast Best Practices: How to Improve Business Continuity with Virtualization VMware solutions include a range of business continuity capabilities to help ensure availability for applications across your virtualized environment. Learn More>>
- Cloud Knowledge Vault Learn how your organization can benefit from the scalability, flexibility, and performance that the cloud offers through the short videos and other resources...
- Endpoint Data Management: Protecting the Perimeter of the Internet of Things Not surprisingly, "Internet of Things" (IoT) and Big Data present new challenges AND opportunities for enterprise IT. Teams need to harness, secure and... All Data Center White Papers | Webcasts