Skip the navigation
)
News

Will Droid Bionic users pay for Lapdock? Analysts skeptical

Enlarged display and keyboard are designed to expand smartphone usability -- for $300

September 8, 2011 01:24 PM ET

Computerworld - An unusual Lapdock accessory for the Motorola Droid Bionic smartphone, which Verizon Wireless started selling on Thursday, can be had for $300.

While some consider the accessory revolutionary, it's unclear how a smartphone-Lapdock combination will resonate with customers, especially business users.

Motorola Bionic smartphone
The Motorola Bionic smartphone with Lapdock.

The Lapdock extends the capabilities of the Droid Bionic's powerful dual-core processor by adding an 11.6-in. display and large keyboard, providing users with the ability to edit documents and email, browse the Web and view videos.

The Lapdock requires Motorola's Webtop software, first announced in January. A Lapdock and the Webtop software are also available for the Motorola Atrix 4G smartphone sold by AT&T. Other docks and the Webtop software are available for use with the Motorola Photon 4G device sold by Sprint.

An AT&T spokesman wouldn't comment on the success of the Atrix's Lapdock, though he noted, "Our customers are pleased with the Atrix."

A Motorola Mobility spokeswoman wouldn't disclose Atrix Lapdock sales figures, but added, "We have seen that many consumers appreciate the portability and convenience of the built-in keyboard and larger screen that the Lapdock provides when it comes to sending email, browsing the Web and multi-tasking with their phone."

The Motorola Mobility spokeswoman said that the Droid Bionic targets both consumer and business users.

The device's security policies and productivity features make it business-ready, she noted. The Droid Bionic includes device and SD card encryption and Citrix GotoMetting and Citrix Receiver for Android. The GotoMeeting feature could help a remote Bionic user quickly find a bigger display to view presentations on the Lapdock, the spokeswoman added.

Many home users are likely to opt for the HD Station dock to share photos and videos, Motorola said. The HD Station is smaller than the Lapdock and has no keyboard or display. Verizon has priced the HD Station at $100.

Docking devices like the Lapdock are bound to proliferate, the Motorola spokeswoman said. "You can expect to see Motorola continue to build out a comprehensive product portfolio with a wide range of accessories that meeting varying consumer needs."

Analysts said Motorola should be commended for making smartphones more useful, though two noted that it remains unclear how well the Lapdock concept will catch on considering the price tag.

Jack Gold, an analyst at J. Gold Associates, called the Webtop and Lapdock "cool" features for switching over to a full browser when the smartphone is docked, but he questioned whether users will be willing to pay the added expense.

"Lapdock represents a pretty significant price uplift, which I believe few consumers can stomach," Gold said. "Some business people might buy it, but you can get a pretty decent laptop for $600 and a consumer-grade laptop for $300. Why would you buy a dock for the same price?"



What is Tech Briefcase?
TechBriefcase is a new, free service where IT Professionals can Search, Store and Share IT white papers and content like this. Learn more
Bookmark content
Speed up your research efforts with content across the web.
Search and Store
Find the white papers you need. Create folders for any topic.
View Anywhere
Open your briefcase on your iPhone, tablet or desktop. Share with colleagues.
Don't have an account yet?
Additional Resources
Security KnowledgeVault
WHITE PAPER
Security is not an option. This KnowledgeVault Series offers professional advice how to be proactive in the fight against cybercrimes and multi-layered security threats; how to adopt a holistic approach to protecting and managing data; and how to hire a qualified security assessor. Make security your Number 1 priority.

Read now.

Cut Communications Costs Once and for All
WHITE PAPER
New IP-based communications systems are being deployed by small and midsized businesses at a rapid rate. Learn how these organizations are enabling faster responsiveness, creating better customer experiences, speeding office or mobile interactions, and dramatically reducing existing communications costs.

Read now.

Mobile and Wireless White Papers
Mobile Middleware Strategies
Learn why a mobile development platform is critical to be able to support today's complex enterprise mobility strategies. Learn what to look for...
The Evolution of Enterprise Mobile App Development
Driven by explosive growth in smartphone and tablet sales, enterprise mobility has become an essential part of business. Organizations across industries are developing...
Native & HTML5 Mobile Apps: Not an either or, but a where and when
Learn how developers are using HTML5 and native development methods to build mobile apps. Get practical insights on how these tools are being...
Enabling Remote Employees with High Quality Video
In this paper, we analyze the delivery of live and on-demand mobile video content. It focuses on specific ways in which organizations can...
What to Look For in Solutions For Mobile Device Management
Managing an increasingly mobile workforce has become one of the most challenging - and important - responsibilities for IT departments. This paper examines...
All Mobile and Wireless White Papers
Mobile and Wireless Webcasts
The Office of Tomorrow with BlackBerry
Curious about the office of the future and how to prepare with BlackBerry solutions? This session discusses the office needs of tomorrow and...
The Changing Role of Tablets in the Enterprise
Do you understand all the capabilities and potential of the BlackBerry PlayBook tablet? BlackBerry® PlayBook™ tablet can help enterprises do business differently.

This webcast...
Security Certifications 101 - BlackBerry and all those acronyms what do they mean and why they matter?
FIPS, Common Criteria, CAPS, AISEP, NFC, NIST, Fraunhofer SIT, CESG, DSD - these are just some of the government and industry certifications which...
PlayBook Video about two Grade 6 classrooms that are using PlayBook tablets
RIM recently worked with Park Manor Public School in Elmira, ON to integrate BlackBerry PlayBook tablets in two Grade 6 classrooms. The project...
McCain Canada deployed BlackBerry PlayBook tablets with a custom application to their salesforce
McCain Foods Limited (McCain) has deployed BlackBerry® PlayBook™ tablets in order to enhance mobility within their sales force- along with a customized application...
All Mobile and Wireless Webcasts
Can prepaid smartphones save you money?
Samsung Exhibit prepaid smartphone

Prepaid service has started to transform from a source of cheap, bottom-of-the-barrel phones into a viable outlet for compelling smartphones. Read more...

Newsletter Sign-Up

Receive the latest news test, reviews and trends on your favorite technology topics

Choose a newsletter
  1. View all newsletters | Privacy Policy
IT Jobs