Elgan: How Google+ ends social networking fatigue
Google+ isn't just another social network. It's the one place to consolidate all of your social activity.
Computerworld - Social networking fatigue: You've got it, and I've got it. Everyone's overwhelmed by the sheer number of social sites the industry keep churning out.
As new media come online, the old ones never go away. I keep up with email, of course, and publish an email newsletter. I use AOL Instant Messenger (AIM), and Google Talk for quick messaging, and also text on my iPhone like a Dachshund on crack.
I used to blog on Google's Blogger platform, then I switched to Posterous when that was the hot new service, only to leave it for Tumblr when that became Flavor of the Month.
I won't even try to list all the services I embraced, then quit.
When Google+ came along, I had the same initial reaction as you probably did: "What, another one?"
Then it hit me: Google+ isn't adding to the problem. Google+ can be the solution to social networking fatigue.
Just don't call it a social network
Everybody calls Google+ a "social network." Everyone, that is, except Google.
In the company's announcement, you won't find the phrase anywhere. They instead use another "S" word: "sharing." And "sharing" is just a warm-and-fuzzy way to say "communication."
By not labeling Google+ as a "social network," Google has a point. Google+ is no more a social network than it is any number of other online communications media. Google+ is also an email service, blogging platform, micro-blogging site, news feed, video conferencing system, chat service, location-based social network and more. So why call it a "social network"?
Here's a better question: Why overwhelm yourself with a dozen services when you can consolidate them all into one? For most people, Google+ can replace every single medium of online communication. The benefit is clear: One site, one log-in, one feed is better than many for ending social networking fatigue.
Here's my list of all the social services that Google+ can replace. I'll tell you what you can replace, what you need to know about replacing other media and why you should replace them all.
Yes, Google+ is a great replacement for Facebook. (See my column from last week, "Declare independence... from Facebook!")
Google+ is the first email replacement I've ever seen that's actually better than email. Some two years ago, I wrote a column in this space headlined "How to kill email (before it kills you)." Back then, my solution was to force all your communication through Twitter, Facebook and Skype instead of email and thereby get rid of spam, excessive chatter and needless attachments. Don't look now, but Google+ is essentially Twitter, Facebook and Skype, and is a much better replacement for email.
- Google+ popularity jumps with 540M monthly users
- Getting around Google+: 25 tips and tricks for power users
- Getting around Google+: Expand your circles -- and your influence
- Getting around Google+: A guide to the basics
- Google+ updates mobile apps for iPhone, Android
- 500K users flee dead-RSS-walking Google Reader for Feedly
- Petitions plead for Google Reader's life, collect 100K signatures
- In Google+ hangout, astronauts talk tech, Isaac Newton and Twitter
- Obama talks about math, online privacy and an open Internet in Google+ hangout
- Google+ suffers outage Friday morning
- Six Ways Your Small Business Can Save with Internet Phone Service Traditional phone systems present two main problems for businesses: limited features and high costs. As a result, small businesses are migrating to Internet...
- Face Time Anytime Real-time communications facilitates team collaboration from nearly anywhere in the world. With facts and figures you can use to justify an investment
- Now is the time to implement a video conference solution Video conferencing is getting a lot of buzz lately due to the recent cost decrease, making it tangible for many law firms. It's...
- Video drives engagement Achieving maximum results means building a solid platform and network infrastructure. As digital age unfolds, it's clear that the ability to communicate effectively...
- Cloud Knowledge Vault Learn how your organization can benefit from the scalability, flexibility, and performance that the cloud offers through the short videos and other resources...
- LIVE EVENT: 5/7, The End of Data Protection As We Know It. Introducing a Next Generation Data Protection Architecture. Traditional backup is going away, but where does this leave end-users? All Web Apps White Papers | Webcasts