Skip the navigation
)
News

Apple rolls out iPad 3G today

Pricier tablets go on sale at 5 p.m. local time

April 30, 2010 02:33 PM ET

Computerworld - Apple later today will start selling iPads that are able to connect to the Internet over AT&T's data network. Customers who pre-ordered the more expensive models of the tablet will also receive them today.

Priced from $629 to $829, the 3G-enabled iPad goes on sale at Apple's retail stores and most Best Buy stores at 5 p.m. local time. The company's stores will be closed between 4 p.m. and 5 p.m. to prepare for the sales start.

Today's debut of the 3G iPad follows the April 3 launch of the Wi-Fi-only models. The 3G iPad cost $130 more than the corresponding Wi-Fi-only model, a price increase that at least one expert has called "ridiculous." According to research firm iSuppli, which did a physical teardown of the Wi-Fi model, the additional parts required for 3G connectivity cost an estimated $24.50.

AT&T prepped potential iPad 3G customers earlier this week when it released details (download PDF) about the two data plans that users can access: a $15 per month plan that allows 250MB of data to be transferred to and from the iPad, and a $30 per month unlimited data plan.

Unlike typical cell phone data plans, such as the one that AT&T markets to iPhone owners, the iPad plans are month-to-month deals that can be dropped without penalty. Users who subscribe to the $15 per month plan are warned by the iPad when they have reached the 20%- and 10%-remaining milestones.

Apple also published instructions on its support site today to outline the steps iPad owners take to sign up with an AT&T data plan.

Apple has said it sold more than half a million Wi-Fi-only iPads in the first week of availability, while other estimates -- including Chitika Labs, which calculates sales by tracking unique iPad IP addresses that access its ad network -- are currently as high as 1.17 million units.

The tablet's brisk sales caught Apple by surprise. Earlier this month it said it was adding production to meet the strong demand. Most analysts argued that the shortages forced Apple to delay the international introduction of the iPad to the end of May.

According to Web analytics firm NetApplications, the iPad has captured 0.04% of the worldwide online usage market, meaning that 4 out of every 10,000 devices used to browse the Internet are iPads. The iPad's share of the global online usage market is on par with Research In Motion's BlackBerry and smartphones powered by Google's Android operating system.

Customers who order a WiFi + 3G iPad today at Apple's online store face a week-long wait before their tablets are shipped, according to the company's site.

Gregg Keizer covers Microsoft, security issues, Apple, Web browsers and general technology breaking news for Computerworld. Follow Gregg on Twitter at Twitter@gkeizer, or subscribe to Gregg's RSS feed Keizer RSS. His e-mail address is gkeizer@ix.netcom.com.

Read more about Mobile and Wireless in Computerworld's Mobile and Wireless Topic Center.



What is Tech Briefcase?
TechBriefcase is a new, free service where IT Professionals can Search, Store and Share IT white papers and content like this. Learn more
Bookmark content
Speed up your research efforts with content across the web.
Search and Store
Find the white papers you need. Create folders for any topic.
View Anywhere
Open your briefcase on your iPhone, tablet or desktop. Share with colleagues.
Don't have an account yet?
Additional Resources
Security KnowledgeVault
WHITE PAPER
Security is not an option. This KnowledgeVault Series offers professional advice how to be proactive in the fight against cybercrimes and multi-layered security threats; how to adopt a holistic approach to protecting and managing data; and how to hire a qualified security assessor. Make security your Number 1 priority.

Read now.

Cut Communications Costs Once and for All
WHITE PAPER
New IP-based communications systems are being deployed by small and midsized businesses at a rapid rate. Learn how these organizations are enabling faster responsiveness, creating better customer experiences, speeding office or mobile interactions, and dramatically reducing existing communications costs.

Read now.

Mobile and Wireless White Papers
Mobile Middleware Strategies
Learn why a mobile development platform is critical to be able to support today's complex enterprise mobility strategies. Learn what to look for...
The Evolution of Enterprise Mobile App Development
Driven by explosive growth in smartphone and tablet sales, enterprise mobility has become an essential part of business. Organizations across industries are developing...
Native & HTML5 Mobile Apps: Not an either or, but a where and when
Learn how developers are using HTML5 and native development methods to build mobile apps. Get practical insights on how these tools are being...
Enabling Remote Employees with High Quality Video
In this paper, we analyze the delivery of live and on-demand mobile video content. It focuses on specific ways in which organizations can...
What to Look For in Solutions For Mobile Device Management
Managing an increasingly mobile workforce has become one of the most challenging - and important - responsibilities for IT departments. This paper examines...
All Mobile and Wireless White Papers
Mobile and Wireless Webcasts
The Office of Tomorrow with BlackBerry
Curious about the office of the future and how to prepare with BlackBerry solutions? This session discusses the office needs of tomorrow and...
The Changing Role of Tablets in the Enterprise
Do you understand all the capabilities and potential of the BlackBerry PlayBook tablet? BlackBerry® PlayBook™ tablet can help enterprises do business differently.

This webcast...
Security Certifications 101 - BlackBerry and all those acronyms what do they mean and why they matter?
FIPS, Common Criteria, CAPS, AISEP, NFC, NIST, Fraunhofer SIT, CESG, DSD - these are just some of the government and industry certifications which...
PlayBook Video about two Grade 6 classrooms that are using PlayBook tablets
RIM recently worked with Park Manor Public School in Elmira, ON to integrate BlackBerry PlayBook tablets in two Grade 6 classrooms. The project...
McCain Canada deployed BlackBerry PlayBook tablets with a custom application to their salesforce
McCain Foods Limited (McCain) has deployed BlackBerry® PlayBook™ tablets in order to enhance mobility within their sales force- along with a customized application...
All Mobile and Wireless Webcasts
Can prepaid smartphones save you money?
Samsung Exhibit prepaid smartphone

Prepaid service has started to transform from a source of cheap, bottom-of-the-barrel phones into a viable outlet for compelling smartphones. Read more...

Newsletter Sign-Up

Receive the latest news test, reviews and trends on your favorite technology topics

Choose a newsletter
  1. View all newsletters | Privacy Policy
IT Jobs