CIO - Research In Motion (RIM) makes a whole lot more than just BlackBerry smartphones; the Canadian-company sells BlackBerry Enterprise Servers (BES) and secure smart-card readers to organizations to name a couple examples, along with a bevy of smartphone- and gadget-related accessories like skins, cases, and Bluetooth peripherals for everyday BlackBerry owners.
In fact, the mobile-market has seen a notable increase in RIM-branded BlackBerry accessories released in the past year or so, and that growth has largely coincided with the company's success moving from the enterprise-smartphone-ranks, which RIM dominated for years, to the vast consumer market. In other words, as RIM builds and expands its customer base, it's also growing its product portfolio accordingly.
The company's latest smartphone accessory? The RIM BlackBerry HS-500 Wireless Headset. Many of RIM's new products are meant to not only bring in additional dollars but also drive up loyalty to the BlackBerry brand. RIM's latest accessory, the BlackBerry Wireless Headset HS-500, falls into this category, with its BlackBerry-smartphone-like design and large, can't-miss "seven-dot" BlackBerry logo.
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