Can Microsoft still count on inertia to spur upgrades to Office 2010?
The final release of the upcoming suite is set for the first half of 2010
Computerworld - Habits, once ingrained, are hard to break. Just ask any smoker -- or the 250 million people who have bought Microsoft Office.
For sure, there are power users who covet Office's handling of macros and complex forms. And there are plenty of corporate employees who swear by Office as a central front end for SAP, SharePoint and other line-of-business applications.
They'll likely be among the first to sign up for Office 2010's beta, which will become available in the third quarter, Microsoft Corp. said today. The final release of Office 2010 is scheduled for the first half of next year.
For most users, the last "must-have" feature debuted by Office was probably many years ago. But companies stay on the Office upgrade treadmill -- despite the $155 annual per-head tax to do so -- mostly out of the "tremendous inertia" the software has built up over the past 20 years, according to Paul DeGroot, an analyst at independent firm Directions on Microsoft.
Every new version of "the Office suite gets more and more components," he said, "and even though most people won't use most of them, you only need someone to depend on one of them to make it sticky."
Chris Capossela, senior vice president of the information worker group at Microsoft that produces Office, doesn't take exception to that characterization. "The fact that employees don't use every nook and cranny of Office doesn't reflect much," he said in an interview last month. "I challenge you to tell me how many of the features of your TiVo do you really exercise? Could it do a lot more stuff than you use it for?"
Eyeing the MacBook Pro laptop a reporter was typing on, Capossela asked, "What about iLife? How many Mac owners actually use GarageBand, iLife's DJ app, and how many just enjoy the glory of association?"
Meanwhile, Capossela said, "Office may not be cool, but man, everyone uses it."
But habits can die. Lifelong two-packs-a-day smokers do quit. And even longtime Office users are starting to make the switch to free or low-cost office suites, which are as plentiful today as a foreclosed home in Florida.
With everyone focused on netbooks' erosion of Windows revenue, few noticed that profits at the Microsoft Business Division in the most recent quarter were down 6% sequentially.


- Excel 2010 Cheat Sheet
- Register for this Computerworld Insider Cheat Sheet and gain access to hundreds of premium content articles, guides, product reviews and more.
- Practice Management: Double Billing Rate and Improve Patient Services
- Would you like to double your billing rate and achieve faster payment for services?
Download this customer success story to see how One Health... - Mission Critical Data Explosion and Customer Case Study
- Would you like to double your tier 1 storage capacity while simultaneously reducing your storage footprint?
Download this customer success story to see how... - Protecting Against Database Attacks and Insider Threats: Top 5 Scenarios
- Read this new eBook to learn the top five scenarios and essential best practices for preventing database attacks and insider threats.
- Database Activity Monitoring Is Evolving
- Read the analyst report and learn how you can leverage the core capabilities of a DAP solution for better database security.
- Establishing a Strategy for Database Security is No Longer Optional
- The options for securing increasingly valuable databases are very broad and deep, and can be confusing. This research provides an overview of three... All Desktop Apps White Papers
- Distributed Database Security with Real-time Monitoring
- View this demo and learn how IBM InfoSphere Guardium database activity monitoring can help protect your sensitive data in distributed DBMS environments with...
- InfoSphere Warehouse Packs Demo
- These flash modules make warehousing more tangible and relevant to business users through detailed explanations of the InfoSphere Warehouse Packs.
- Delivery Management -- Extending Lifecycle Management
- Date: Wednesday, June 20, 2012, 1:00 PM EDT
Siloed organizations continue doing the wrong things and doing things wrong, leading to increased costs,... - Leverage automation today to reduce IT complexity
- Date: Tuesday, June 5, 2012, 2:00 PM EDT
Whether your B2B complexity is caused by multiple technologies due to M&A, business or application specific... - Redefine Expectations in the Data Center
- Need to do more with less? Watch this video to learn how HP ProLiant Gen8 servers can help your business deploy servers three... All Desktop Apps Webcasts