Q&A: Twitter's Biz Stone talks search, favorite Tweets and changing the Internet
Twitter co-founder discusses advertising possibilities, Facebook and haiku Tweets
Computerworld - Twitter Inc. is arguably changing the way people socialize and communicate online.
When Lance Armstrong's bike was stolen, he put out an APB to the "twitterati." When NASA scientists make a discovery about Mars, they turn to Twitter to get the word out to avid space enthusiasts. And when average, everyday people have good or bad news to share, they alert their friends and family, not always by telephone or even e-mail, but by Twitter.
Biz Stone, a co-founder of the company that offers a mixture of social networking and microblogging tools, says Twitter has the potential to significantly expand the Internet and the way we use it. Twitter, he says, is about connections and information. But he also goes so far as to say that San Francisco-based Twitter is also about the "triumph of humanity."
In a conversation with Computerworld, Stone talked about extending Twitter's search capabilities, his favorite Twitter topics, making Twitter more mobile and the company's commercialization plans.
How many times a day do you Twitter? I only do it two to three times a day. If I'm doing something out of the norm, and I think, 'Oh, this is interesting.' I'll twitter about it. But on a day-to-day basis, I do it less.
What do you generally Twitter about? Sometimes I Twitter about what's going on at the office. Every Friday, we have a meeting and then we watch a movie or play a game. I let people know what's going on in the office. If I'm traveling or visiting a friend, I'll say where I'm headed. And then sometimes I'll do something silly like a pun or a joke. I just go on and do it and if it's not a great one, it'll get washed away with the next ones.
A lot of what people Twitter about is how good their morning cup of coffee was or if they got a great parking spot at work. Why are we so interested in that stuff? When we first got started and we didn't know where we were headed, we positioned it as a way to stay updated on seemingly insignificant updates about the day. But it's become the pulse of what's happening in the world. It can be as big as terrorist attacks in Mumbai or as nano as eating a sandwich. But your mom might want to know that you're eating something good. But you can also tune into Twitter to find out what's happening with some major event by using search. You can throw some friends in there along with an airline and a news agency and then you'd get a pretty interesting timeline going. You can look at it as trivial or as a pulse of information. It depends on how you customize it.
- 5 Twitter clients for Linux
- Twitter brings the data back in-house with Gnip buy
- Twitter crashed -- again -- on Tuesday
- Twitter's slipping user growth spooks investors
- Get ready to tweet your questions for Twitter's first earnings call
- Super Bowl sets Twitter record, as Volkswagen launches social war room
- Perspective: Twitter's success opens up IPO pipeline
- Update: Twitter goes public at $45 a share
- With IPO cash influx, Twitter could be bigger threat to Facebook
- Ahead of IPO, Twitter shines up multimedia image
- The DDoS Threat Spectrum Bolstered by favorable economics, today's global botnets are using distributed denial-of-service (DDoS) attacks to target firewalls, web services, and applications, often simultaneously.
- Need to Replace MS Threat Management Gateway? Read this article to learn how F5's Secure Web Gateway solution provides a full set of features that can help you successfully migrate...
- The Shortfall of Network Load Balancing Applications running across networks encounter a wide range of performance, security, and availability challenges as IT department strive to deliver fast, secure access...
- Leave No App Behind with Software Defined Application Services F5 Software Defined Application Services (SDAS) is the next-generation model for delivering application services that enables service injection, consumption, automation, and orchestration across...
- What Does it Take to Deliver a Superior Customer Experience? The Two Top-Rated Online Retailers, B&H Photo and Crutchfield Electronics, Share Their Secrets Discuss practical CX tools and service methods such as contact center agents and the use of realtime speech analytics to help contact center...
- Keep Servers Up and Running and Attackers in the Dark An SSL/TLS handshake requires at least 10 times more processing power on a server than on the client. SSL renegotiation attacks can readily... All Web Apps White Papers | Webcasts