CES: HP aims TouchSmart desktop PC at businesses
Company offers support option not available on consumer systems
Computerworld - Hewlett-Packard Co. today unveiled an all-in-one touch-screen-enabled desktop for businesses and large organizations, extending its growing line of TouchSmart PCs.
The new dx9000, introduced at the 2009 International Consumer Electronics Show in Las Vegas, is a rebranded version of HP's TouchSmart IQ504t computer with a slightly faster processor, the same 22-in. LCD touch screen and a higher starting price ($1,399 versus $1,149), according to Kirk Godkin, North American manager for business desktop PCs at HP.
HP first introduced TouchSmart desktop models for consumers at the CES show two years ago.
HP also offers a TouchSmart consumer laptop, the tx2, which it released in November.
"Style is definitely becoming important, whether you are a small business or a big corporation," he said. While he conceded that the appeal of Apple's Macintosh computers has captured the heart of many consumers, especially younger ones, Godkin said that he hopes that the dx9000 can prove "to be the business PC you want to date -- and marry."
HP is offering a business service and support package for the dx9000. The package is not available for the four TouchSmart desktop models for consumers.
Godkin said the new model could also appeal to elementary schools seeking an easy-to-use PC for students in early grades, or a wall-mountable information kiosk-type device for parents and visitors.
Hotels looking to offer a stylish PC for guests to use in lobbies or upscale suites should also look at the new model, he said. Besides adding a "sexy and modern look-and-feel," the dx9000 has the advantage of being more conspicuous than a laptop if someone tries to steal it, said Godkin.
HP is the only major PC vendor to launch touch-screen PCs ahead of the release of Microsoft Windows 7, which is expected to bring sophisticated multitouch touch-screen capabilities.
Richard Shim, an analyst at IDC, thinks touch-screen PCs have a lot of potential.
"It makes a lot of sense," he said. "When you're trying to mouse across a 25-in. screen, it can get annoying when have to pick up your mouse three times because you keep running out of desk."
Unlike another long-talked-about interface technology -- voice commands -- a touch screen doesn't require a significant boost in PC processing power, said Shim. And touch screens are inherently very intuitive, he added.
One problem for vendors like HP is that "the full potential won't be realized until there are a lot of apps built for touch screens," he said, and that is unlikely to happen until Windows 7 ships, likely at the end of 2009 or early 2010.
- Accelerating Cloud Deployment and Operations with Managed Services Companies that do not have sufficient in-house expertise to either deploy or maintain an IaaS cloud should turn to Managed Service Providers .
- Enable secure remote access to 3D data without sacrificing visual perfomance Design and manufacturing companies must adapt quickly to the demands of an increasingly global and competitive economy. To speed time to market for...
- Simplifying Product Design In A Complex World Product design engineering has moved far beyond the confines of ever-more powerful workstations. Companies can't afford to restrict projects to using only local...
- A Reference Architecture for the Internet of Things The aim of this is to provide Architects and Developers of IoT projects with an effective starting point that covers the major requirements...
- NSS Labs & Cisco Present: Evaluating Leading Breach Detection Systems Today's constantly evolving advanced malware and APTs can evade point-in-time defenses to penetrate networks. Security professionals must evolve their strategy in lockstep to...
- Will the Real Endpoint Threat Detection and Response Please Stand Up? This webinar explores new technologies & process for protecting endpoints from advanced attackers as well as the innovations that are pushing the envelope... All Hardware White Papers | Webcasts
Our new weekly Consumerization of IT newsletter covers a wide range of trends including BYOD, smartphones, tablets, MDM, cloud, social and what it all means for IT. Subscribe now and stay up to date!