Steve Jobs' death greatly exaggerated; Bloomberg obit a mistake
The news service updates obituary, puts it on the wire, then retracts
Computerworld - Take heart, Apple fans, it's not true.
News organizations typically write obituaries of notable people while they're still alive, and regularly update them so that the stories are quickly available.
According to the gossip blog Gawker, which posted a copy of the Bloomberg obituary, the news service issued a retraction late Wednesday afternoon. "An incomplete story referencing Apple Inc. was inadvertently published by Bloomberg News at 4:27 p.m. New York time today," the retraction read. "The item was never meant for publication and has been retracted."
The four-page Bloomberg obituary outlined Jobs' career, touching on highlights such as the 1976 founding of Apple, the introduction of the Mac in 1984, his ouster from the company the following year and his return to Apple in 1997.
Bloomberg also mentioned Jobs' gaunt appearance in June at Apple's Worldwide Developers Conference, which fueled speculation that the CEO was again ill. In August 2004, Jobs announced he had had surgery to remove a cancerous tumor in his pancreas. This year, Apple officials explained Jobs' appearance in June by saying he had been recovering from a "common bug" at the time.
Last month, he talked off-the-record about his health with Joe Nocera, a reporter at The New York Times. Nocera reported only that Jobs' health problems "weren't life-threatening and he doesn't have a recurrence of cancer."
Interestingly, Bloomberg's obituary noted that Apple has never named a successor to Jobs for the company's top spot.
Apple's stock, was up 20 cents, to $174.67, at 1 p.m. EDT, after falling to $174.41 earlier in the day.
An Apple representative could not be reached for comment.
Read more about Management in Computerworld's Management Topic Center.
- Study: Total Economic Impact of Google Apps Employees can work faster and IT spending can decrease when companies switch to Google Apps, says a commissioned study by Forrester Consulting. Going...
- Protecting Digitalized Assets in Healthcare Healthcare providers face an urgent, internal battle every day: security and compliance versus productivity and service. For most healthcare organizations, the fight is...
- Is a SaaS Deployment Right for You? Find out the answer and as well as the other deployment options.
- Discover How Mail Express Solves 2 of Your Biggest IT Headaches Email. It can be the source of some of IT's biggest headaches. As it eats up storage and bandwidth, it also opens up...
- Increasing the Value of Your Reports and Dashboards Learn how incorporating other analytical capabilities such as predictive modeling and visualization can increase the value of your reports and dashboards by providing...
- Video surveillance for IT: maximum image quality, minimum bandwidth Join us on Thursday, May 8th at 1 p.m. EST when Willem Ryan, Senior Product Marketing Manager at Avigilon, will discuss how IT... All Management White Papers | Webcasts