Steve Jobs' death greatly exaggerated; Bloomberg obit a mistake
The news service updates obituary, puts it on the wire, then retracts
Computerworld - Take heart, Apple fans, it's not true.
News organizations typically write obituaries of notable people while they're still alive, and regularly update them so that the stories are quickly available.
According to the gossip blog Gawker, which posted a copy of the Bloomberg obituary, the news service issued a retraction late Wednesday afternoon. "An incomplete story referencing Apple Inc. was inadvertently published by Bloomberg News at 4:27 p.m. New York time today," the retraction read. "The item was never meant for publication and has been retracted."
The four-page Bloomberg obituary outlined Jobs' career, touching on highlights such as the 1976 founding of Apple, the introduction of the Mac in 1984, his ouster from the company the following year and his return to Apple in 1997.
Bloomberg also mentioned Jobs' gaunt appearance in June at Apple's Worldwide Developers Conference, which fueled speculation that the CEO was again ill. In August 2004, Jobs announced he had had surgery to remove a cancerous tumor in his pancreas. This year, Apple officials explained Jobs' appearance in June by saying he had been recovering from a "common bug" at the time.
Last month, he talked off-the-record about his health with Joe Nocera, a reporter at The New York Times. Nocera reported only that Jobs' health problems "weren't life-threatening and he doesn't have a recurrence of cancer."
Interestingly, Bloomberg's obituary noted that Apple has never named a successor to Jobs for the company's top spot.
Apple's stock, was up 20 cents, to $174.67, at 1 p.m. EDT, after falling to $174.41 earlier in the day.
An Apple representative could not be reached for comment.
Read more about Management in Computerworld's Management Topic Center.
- 15 Non-Certified IT Skills Growing in Demand
- How 19 Tech Titans Target Healthcare
- Twitter Suffering From Growing Pains (and Facebook Comparisons)
- Agile Comes to Data Integration
- Slideshow: 7 security mistakes people make with their mobile device
- iOS vs. Android: Which is more secure?
- 11 sure signs you've been hacked
- Future Focus: What's Coming in Enterprise Mobility Management (EMM) Find out why Enterprise Mobility Management (EMM) solutions that are truly future-ready must be designed to enable Machine-to-Machine (M2M) capabilities and much more.
- The CIO's Guide to Enterprise Mobility Management (EMM) This guide will help those making an EMM platform decision make the best choice for their organization.
- Yankee Group: BlackBerry Results Refute Rumors of its Demise Yankee Group: BlackBerry® is stronger than the press makes it out to be.
- Your New EMM Platform: How to Streamline the Migration Smartphone migration can be resource-intensive and challenging. Find out how outsourcing the process can save significant time and money.
- Live Webcast Increasing the Value of Your Reports and Dashboards Learn how incorporating other analytical capabilities such as predictive modeling and visualization can increase the value of your reports and dashboards by providing...
- Testimonial: Cystic Fibrosis Trust Peter Hawkins, the Head of IT for Cystic Fibrosis Trust, discusses the role CommVault's Simpana software platform plays in improving the company's information...
- Increasing the Value of Your Reports and Dashboards Learn how incorporating other analytical capabilities such as predictive modeling and visualization can increase the value of your reports and dashboards by providing... All Management White Papers | Webcasts