Ads by TechWords

See your link here
Receive the latest technology news and information.
Mobile/Wireless Computing
Computerworld Daily News (First Look and Wrap-Up)
Computerworld Blogs Newsletter
The Weekly Top 10
Cloud Computing
View all newsletters




Privacy Policy
 

Analyst: Apple may ship 18 million 3G iPhones this year

June 10, 2008 12:00 PM ET

IDG News Service - Apple Inc. has priced the new 3G iPhone at the sweet spot of demand and will likely ship 18 million of the handsets this year, said an analyst that covers the contract manufacturer responsible for producing the device.

That represents a much higher estimate of iPhone sales than has been made previously.

"The higher expectation on the 3G iPhone reflects attractive prices and a broader distribution channel (availability at ~70 countries)," wrote Jenny Lai, an analyst at CLSA Emerging Markets, in a report. "The newly added white color for the 3G iPhone also bodes well to consumers," she added.

Apple's pricing strategy follows the example of Motorola Inc.'s original Razr, said Lai. Once the price of the Razr dropped to $200 near the end of 2005, sales of the device took off.

Apple's new iPhone is $199 for a version with 8GB of storage, and $299 for twice as much storage. The price squarely hits the sweet spot for consumers, said Lai.

She expects the new handset to be in short supply when it launches on July 11 because of a shortage of some key mechanical components, but those issues should be fixed by the end of that month.

Lai covers Apple's contract manufacturing partner for the iPhone, Hon Hai Precision Industry, the world's largest contract electronics manufacturer. IPhone sales could count for as much as 10% of Hon Hai's revenue if volumes meet Lai's targets, she wrote.


Reprinted with permission from

IDG.net
Story copyright 2009 International Data Group. All rights reserved.

Jump to comments

3G iPhone

Additional Resources

Microsoft
Here are some of the key reasons why you would want to run Unified Access Gateway with DirectAccess.
Microsoft
Review how one energy firm tightened protection and simplified IT work using business-ready security solutions.
Sybase
In this white paper, IDC analyzes the role of next-generation mobile enterprise platforms as organizations seek a more strategic deployment of mobile solutions.

Learn the important issues you must consider before starting your next mobility initiative. Get your mobility white paper from IDC now, compliments of Sybase.

What People Are Saying

White Papers & Webcasts

Accelerating Your Mobile Workers: Controlling the Uncontrollable
Today's workforce is truly mobile. Unlike the managed environment of the office LAN, remote users face many challenges to being productive while out...

eGuide: Enterprise Security
Smart Security Strategies for 2010. Read now!  

Managing Laptops Outside the Office
Learn how you can reduce costs by tracking mobile computers no matter where they are located.

Mobile U Webinar
Watch Now!

The New Mobile Order
Download Now  

4G Ahead Video Program
Uncover the features and benefits of the two leading 4G technologies for enterprises considering future deployment.

WAN Application Delivery for Executives
Learn how to simplify server and application administration without creating performance problems for distributed users.  

Horror stories: Managing IT Across Multiple Locations
How one extra sharp IT manager eliminates daily agony, hassle and repetition.


IT Jobs