Parallels' maker talks virtualization strategy

Macworld UK - Parallels' software publisher, SWsoft, is to change its name to Parallels, and has disclosed elements of its virtualization plans.

The goal is to introduce a broad portfolio of multi-platform virtualization and automation software.

The strategy is based on the Parallels Open Platform -- an overlay platform that combines desktop and server virtualization. The company expects its software to generate new activity in the rapidly emerging software-as-a-service market.

"This is the first in a series of moves that will help our customers and partners realize the benefits of what we are calling 'Optimized Computing'," said Serguei Beloussov, CEO of SWsoft. "This means enhancing Windows, Linux, Mac, x86 and ia64-based bare metal systems with innovative hypervisor-based virtualization, container-based virtualization and a suite of complementary automation solutions.Truly optimized computing requires virtualization, system automation and business automation components."

New products expected in 2008 to help deliver on the company's vision include version 4.0 of the Virtuozzo container-based virtualization software, a server-based hypervisor later in 2008 and major updates to Parallels Desktop and Parallels Workstation.

Also in 2008, the company will be introducing new virtualization management software that will manage its own Virtuozzo and Parallels solutions, as well as third-party virtualization technologies.