Techworld.com - Gartner Inc. has criticized The Green Grid, an environmental consortium, saying it misses a greater opportunity to influence legislation and behavior for broader green issues. Gartner also suggested that member self-interest may prevent the group from delivering tangible standards.
The Green Grid, announced in February, is a nonprofit consortium with more than 80 members. It has an 11-person governing committee with members from companies such as Advanced Micro Devices Inc., Intel Corp., Sun Microsystems Inc., IBM and Microsoft Corp. The organization also has four working groups aimed at developing processes and metrics for making data centers more efficient in the way they use energy for power and cooling.
Specifically, it has promised to "foster discussion and information sharing between the best minds from the vendor and end-user communities to address critical issues" and to "develop a collective, vendor-neutral knowledge base so as to provide end-users with a trusted resource for vendor-agnostic solutions and information."
In its report, titled "The Green Grid: A Paler Shade Of Green," Gartner says that the charter of The Green Grid extends beyond data center power and cooling strategies to include dealing with broad environmental issues.
The Green Grid said it is taking a "holistic approach to addressing the entire computing ecosystem. Standards and metrics will examine all relevant IT equipment (compute, network and storage nodes) and non-IT equipment (air conditioning, facility design) that impact the efficiency of the ecosystem. However, the initial focus is on the specific efficiency issues related to data center environments."
Gartner raises several other criticisms about The Green Grid in its report. Among them:
- There is no specific timeline for The Green Grid's deliverables.
- It needs more user organizations to be members to balance the strong vendor membership.
- Vendors will develop proprietary technologies to enhance their greenness and won't want to share these with other members, limiting the effectiveness of the group.
- The IT industry needs a broad voice covering green issues outside the data center and helping to shape legislation. The Green Grid is not involved here.
Green Grid board member Bruce Shaw, director of worldwide commercial marketing at AMD, said: "The decision was made early on to set up the board and get the by-laws and charter established for the rules going forward. Now we've expanded it and opened it up to end-user membership and are actively pursuing them. We've had hundreds of requests [from end users] for membership."
Any IT-using organization interested in data center efficiency can join, paying $25,000 or $5,000 annually, depending on the level of involvement desired.
Concerning talking to legislators, Green Grid's fact sheet states, "A top priority is to work with the EPA and other appropriate governmental organizations to develop appropriate efficiency metrics for the industry and to produce platform-neutral standards/metrics."
- Hadoop for Dummies Today, organizations in every industry are being showered with imposing quantities of new information. Along with traditional sources, many more data channels and...
- The Top Five Ways to Get Started with Big Data Despite the increased focus on big data over the past few years, most organizations are still talking about what big data is rather...
- Data Warehouse Augmentation: The Queryable Data Store While organizations have, to date, been busy exploring and experimenting, they are now beginning to focus on using big data technologies to solve...
- The IBM Big Data Platform IBM is unique in having developed an enterprise class big data platform that allows you to address the full spectrum of big data...
- Live Webcast Best Practices: How to Improve Business Continuity with Virtualization VMware solutions include a range of business continuity capabilities to help ensure availability for applications across your virtualized environment. Learn More>>
- Cloud Knowledge Vault Learn how your organization can benefit from the scalability, flexibility, and performance that the cloud offers through the short videos and other resources...
- Endpoint Data Management: Protecting the Perimeter of the Internet of Things Not surprisingly, "Internet of Things" (IoT) and Big Data present new challenges AND opportunities for enterprise IT. Teams need to harness, secure and... All Data Center White Papers | Webcasts