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Hitachi 'bulks up' laptop hard drive with encryption option

The Travelstar 7K200 offers Bulk Data Encryption, 200GB capacity

May 10, 2007 12:00 PM ET

Computerworld - Focusing on the growing need for better security and performance in laptops, Hitachi Global Storage Technologies said today that it is shipping its 200GB, 7,200-rpm Travelstar 7K200 hard drive with a new "Bulk Data Encryption" option to ward off potential piracy or data theft threats.

The 2.5-in. Travelstar 7K200 drive offers a 22% performance jump over its 160GB predecessor and 25% more capacity. Dell Inc. and Alienware have agreed to include the drive on select Dell XPS notebooks and Alienware systems, respectively.

And users looking to squeeze the most capacity out of their laptops can configure dual-hard-drive configurations offering 400GB of space on Dell's XPS M2010 and Alienware's Aurora m9700 models, according to officials at HGST, a subsidiary of Tokyo-based Hitachi Ltd.

Upping the ante when compared with traditional software-based encryption or system-level password protection for laptops, Hitachi's new Bulk Data Encryption function is provided directly at the hard-disk level. By taking advantage of bulk data encryption, users can scramble data as it is written to the disk by using an encryption key. They can then retrieve the descrambled information when and where they choose by using the same encryption key.

In addition, the Bulk Data Encryption option reduces the need for arduous and time-consuming data-erasing processes when it's time for a hard drive to be jettisoned and discarded. End users only need to delete their encryption key on the Travelstar to keep the hard drive completely unreadable and protected against data theft or malicious activities, according to HGST.

The new hard drive should be a welcome addition for corporate users and consumers who are pushing laptop storage limits with larger file sizes and multimedia files, said Matt Schmuck, of Consumer Hard Drive Marketing for Round Rock, Texas-based Dell. "What we're seeing is how our customers are voting with their dollars. There's a trend in the high-end notebook space where our customers are looking for higher performance and higher capacity," said Schmuck. "They don't want to trade [a laptop] for that desktop just because they want the capacity."

Dell's initial release of the 7,200-rpm Travelstar on all Dell XPS notebooks will not offer the Bulk Data Encryption option. Schmuck declined to say when Dell laptops would feature that ability, instead pointing out that consumer demand will likely dictate if and when encryption will be available.

However, he did say that future versions of Dell's corporate-user-focused Latitude laptops will likely feature the option down the road.



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