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Study shows antiphishing toolbars are ineffective

Most of the toolbars suffered to varying degrees from false positives

By John E. Dunn
November 20, 2006 12:00 PM ET

TechWorld.com - A new study of antiphishing toolbars has come to a stark conclusion about their effectiveness -- none of them are any good.

A week ago, a report from SSmartWare Consulting, in Herndon, Va.,  told the world that Mozilla’s Firefox 2.0 had the best antiphishing capabilities, while a month ago a report from 3Sharp LLC  claimed Microsoft’s Internet Explorer 7.0 was the best (see "Mozilla: Firefox antiphishing tool better than IE7s").

But however independent their methodology seemed, those reports were sponsored by the companies -- Mozilla and Microsoft Corp. -- that triumphed in each test, a fact that undermined their reliability somewhat in many people’s eyes.

By contrast, the new study, Finding Phish: An Evaluation of Anti-Phishing Toolbars, was conducted by researchers at Carnegie Mellon University in Pittsburgh, backed by organizations such as the US National Science Foundation and the US Army Research Office.

The study looked at 10 browser toolbars: Microsoft Explorer 7, eBay, Google, Netcraft (Mozilla), Netscape, Cloudmark (Mozilla), Earthlink, Geotrust’s TrustWatch, and Stanford University’s Spoofguard, and McAfee’s SiteAdvisor.

Even the best of the bunch -- Earthlink, Netcraft, Google, Coudmark, and Explorer 7 -- detected only 85% of fraudulent Web sites, a good but far from secure level of effectiveness. The rest scored under the 50% mark, with McAfee’s SiteAdvisor unable to spot any.

"Overall, we found that the antiphishing toolbars that were examined in this study left a lot to be desired," the authors concluded. "Many of the toolbars we tested were vulnerable to some simple exploits as well."

Most of the toolbars suffered to varying degrees from false positives, where legitimate sites were erroneously identified as being phishing sites. The researchers reckoned this to be almost as big a problem as missing a real phishing site because constant warnings about sites known to be OK might persuade users to ignore all warnings, even when correct.

The inclusion of SiteAdvisor will likely attract the ire of McAfee Inc., in Santa Clara, Calif., which was angered by the product’s dreadful showing in a Microsoft-sponsored test of antiphishing toolbars carried out some weeks ago by consultancy 3Sharp. McAfee claimed after the event that the product was not intended to perform as an antiphishing filter, something still disputed by 3Sharp.

Despite the academic thoroughness of their experiments the researchers offered no explanation as to why McAfee’s SiteAdvisor showed zero ability to spot antiphishing Web sites, an odd statistic even within the context of the other product’s modest abilities. The fact that the software might not have had any antiphishing features -- regardless of how it had been described on its website -- doesn’t appear to have dawned on the team.

The researchers come up with a number of general observations about browser phishing security, the first and most obvious of which is to use all such filters with great care -- no toolbar can spot all fraudulent sites to a high enough degree or reliability to make it a firm line of defense.

The second point, referred to only obliquely, is that origin of the browser on which the filter is running -- the Mozilla versus Internet Explorer debate -- doesn’t appear to make any odds. It is the effectiveness of the heuristics used to identify sites that matters, and the usability of software design from the point of view of the users themselves.

Reprinted with permission from TechWorld.com. Copyright 2012 IDG, all rights reserved.
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