Google crushes competitors in search market share
In the U.S., it handled nearly 60% of all searches in May
IDG News Service - Google Inc. held on to its commanding lead as the preferred search engine in the U.S. in May, processing almost 60% of all queries filed, way ahead of its two closest competitors, Yahoo Inc. and Microsoft Corp.
Google nabbed 59.3% of search queries, followed by Yahoo in a very distant second place with 22% and Microsoft's MSN with 12.1%, market researcher Hitwise Pty. Ltd. said yesterday.
Google's continued stranglehold on the search market is significant considering that in recent years both Yahoo and Microsoft have invested heavily on developing and improving their search engine technology and accompanying search ad networks.
Microsoft and Yahoo officials strain to put on a happy face whenever they are confronted with Google's dominance. Both companies are fond of saying that search engine technology is still in its infancy and that consequently an opportunity exists to unseat Google as the leader.
Still, month after month, trackers of search engines show Google remains firmly perched at the top.
Compared with March 2006, the May figures from Hitwise show Google gaining 1 percentage point of share, Yahoo staying almost flat and Microsoft losing 1 percentage point.
The search segment is the largest of the fast-growing U.S. online ad market, accounting for 41% of revenue, or about $5.1 billion. Online advertising spending grew 30% in 2005 to $12.5 billion.
- Best iPhone, iPad Business Apps for 2014
- 14 Tech Conventions You Should Attend in 2014
- 10 Desktop Apps to Power Your Windows PC
- How to Add New Job Skills Without Going Back to School
- Slideshow: 7 security mistakes people make with their mobile device
- iOS vs. Android: Which is more secure?
- 11 sure signs you've been hacked
- Analyst Report-Mixed All Flash Arrays Delivers Safer Higher Performance What is the impact of an all-flash array with enterprise features and reliability on the mainstream data center? In the mainstream environment, storage...
- Four Myths of High-Productivity App Dev Debunked Debunk the main myths surrounding high-productivity application development and how both platforms have overcome them.
- Six Ways Your Small Business Can Save with Internet Phone Service Traditional phone systems present two main problems for businesses: limited features and high costs. As a result, small businesses are migrating to Internet...
- The value of smarter oil and gas fields With global energy requirements continuing to rise, the exploration, development and production of new oil and gas resources are shifting to increasingly challenging...
- Live Webcast Increasing the Value of Your Reports and Dashboards Learn how incorporating other analytical capabilities such as predictive modeling and visualization can increase the value of your reports and dashboards by providing...
On-Demand Webcast: 7 Reasons to Choose VoIP
Thinking about a new phone system for your business?
Be sure to watch this informative webcast. Steve Strauss, small business columnist for USA...
- Top 8 Communications Tools for Small Businesses Powerful technology is available to help your small business improve its communications with customers, employees and suppliers. View this free On-Demand Webcast produced... All Business Intelligence/Analytics White Papers | Webcasts
By Rob F. Walker, Ph.D.
In the previous installment, we looked at and discussed strategies for business simulation and the infrastructure needed to make such initiatives successful. Now, we¿re ready to discuss some practical examples of business simulation. Imagine a mail order company selling products together with the necessary financing. more