Google's Chrome: Don't bet your enterprise on it
Chrome may look like a consumer-level browser, but Preston Gralla says Google has its eye on the enterprise.
September 15, 2008 12:36 PM ETBrowser wars
- IE9 will close performance gap, Microsoft says
- Firefox 3.6 locks out rogue add-ons
- 1-in-4 now use Firefox to surf the Web
- Google slates Mac Chrome beta for early December
- Firefox flaws account for 44% of all browser bugs
- Mozilla plans major Firefox interface overhaul
- Google's Chrome browser share growth trumps Firefox's
- Apple gets best spot in EU browser 'ballot screen,' Mozilla says
- Mozilla will let rival browsers run Firefox security tool
- Browser wars redux: The top 5 contenders duke it out
Computerworld - Think that Google's much-ballyhooed new Web browser, Chrome, is aimed at helping people surf the Web? Think again.
The browser instead takes dead aim at Microsoft Office and Microsoft Exchange. If Google has its way, your enterprise will use Chrome as a platform for Web-based applications from Google. You'll abandon Office, Outlook and others, and you'll bid Microsoft goodbye.
Any surfing you do with it, from Google's point of view, is pure gravy.
Even though the world has greeted Chrome as a consumer-level browser, Google didn't conceive of it that way. In a blog post on the company's Web site, Sundar Pichai, vice president of product management, and Linus Upson, engineering director, made no bones about what Google wanted to do when it designed Chrome:
"We realized that the Web had evolved from mainly simple text pages to rich, interactive applications and that we needed to completely rethink the browser. What we really needed was not just a browser, but also a modern platform for Web pages and applications, and that's what we set out to build."
To that end, Chrome is the first browser built from the ground up for a world in which the browser is an enterprise front end for Web-based applications and services such as Google Docs and Gmail.
Chrome is designed to work mostly with AJAX and Web 2.0 applications. Google built its own JavaScript virtual machine, called V8, for running JavsScript. In addition, each tab in Chrome runs as a separate browser, so that if one tab gets busy, bogs down or crashes, it won't affect the other tabs. And Chrome comes equipped with Google Gears, a kind of glue for binding Web-based applications to your hard disk.
Chrome even includes features that make it appear as if Web-based applications are really software running on your own PC. You can create desktop shortcuts to Web applications that, when double-clicked on, run in a special window that has no browser controls -- no tabs, buttons or address bar. All you see is the application itself, as if it were a desktop application.
Google hopes that once enterprises use Chrome as a platform, they will abandon desktop-based applications for Web-based ones and desert Microsoft Office and Exchange for Google Docs and Gmail.
So it's clear that with Chrome, Google is selling a proposition: Give up Microsoft for Google. But should you buy?
The answer is not yet, not by a long shot.
Chrome itself is still an early beta product. Given Google's tendency to keep its software and services in beta for years -- Gmail is still in beta, and it was launched in 2004 -- don't expect it to come out of beta for a while.
Chrome
Additional Resources



White Papers & Webcasts
Southern Company
Download Now
Aligning IT to Business: The Rising Importance of Application Delivery Networks
Application Delivery Networking (ADN) will play a vital role in helping enterprises incorporate strategic technologies to achieve business initiatives.
Defending Against the Storm
Download Now
Mitigate Risk, Lower Costs and Improve Network Efficiency
Create a stable IP network that not only meets today's challenges, but is flexible enough to also meet future demands.
Share our Strength
Download Now
Preparing Your Business Services for the Future
Would you trust your network monitoring tools enough to know when something is truly halting a business service?
IPAM: Slashing Network Costs
Slashing Network Costs by Consolidating and Automating Core Network Services
Essential Archive Requirements for E-Discovery
Register Now!
Horror stories: Managing IT Across Multiple Locations
How one extra sharp IT manager eliminates daily agony, hassle and repetition.
Computerworld Reports
Disaster Recovery & Cost Savings Zone
Thousands of customers world-wide have turned to virtualization solutions from Riverbed as a way to reduce costs.
