Dutch Bookseller Creates Item-Level RFID System
Can trace books from warehouse to store shelves
Computerworld - Dutch book retailer Boekhandels Groep Nederland BV (BGN) late last month launched an item-based radio frequency identification (RFID) tag system at a new store in Almere, Netherlands.
Eventually, BGN will deploy the system throughout its 42 stores, which collectively carry about 2.2 million books on their shelves. Some 38,400 books have been tagged at the new store, and the company plans to expand the program next to a retail store set to open this October in the Dutch city of Maastricht.
Jan Vink, IT director at Utrecht, Netherlands-based BGN, said that the RFID system is budgeted at $650,000 and that each of the passive tags being affixed to books will cost about 12 cents.
The software used for the project's transaction processing, data processing and integration requirements was licensed from Progress Software Corp. in Bedford, Mass.
The system will track a book's shipment status from the warehouse until it arrives at the store. Vink said the expected benefits include cutting the time it takes to fulfill orders and making it easier to locate books on store shelves.
100% Reliability
BGN has been planning the system since 2003, and work on the project began about two months ago. The company had waited until the latest generation of RFID technology was developed and could guarantee 100% reliability for tracking processes, Vink said.
BGN has long used bar-code technology to track books. But with the bar-code system, it takes store workers five to seven minutes to scan all the items in a box of 50 books. Using the RFID technology, each box can be scanned in five seconds, Vink said.
The new system also cuts the delivery time for out-of-stock books in half, to two days.
Brian Hume, an analyst at Martec International Inc. in Atlanta, said the item-based RFID system can make every part of a retail book business more efficient. For example, he said, the system can reduce lost sales in stores due to book misplacement or theft and help finance department personnel in invoicing tasks.
"The smart thing this company has done is to examine all their supply chain and in-store processes and use the technology to optimize them," Hume said.
Read more about Mobile and Wireless in Computerworld's Mobile and Wireless Topic Center.



- Excel 2010 Cheat Sheet
- Register for this Computerworld Insider Cheat Sheet and gain access to hundreds of premium content articles, guides, product reviews and more.
- Digital Transformation: Creating New Business Models Where Digital Meets Physical
- Individuals and businesses alike are embracing the digital revolution. Social networks and digital devices are being used to engage government, businesses and civil...
- Empowering Your Mobile Worker
- Today's most productive employees are mobile, and your company's IT strategy must be ready to support them with 24/7 access to the business...
- An Interactive Guide: Bring Your Own Device
- BYOD presents significant security and management challenges to IT departments who want to take advantage of the trend, but still protect corporate assets....
- Calculating ROI for Mobile Client Acceleration
- As mobile devices continue to expand in business use, ensuring these devices have optimal performance is becoming an IT imperative. This EMA paper...
- Tablet Computing Without Compromise
- This paper provides an overview of how and why that migration-from any old tablet to Windows tablets-came to be. All Mobile and Wireless White Papers
- Live Webcast
North Pole to South Seas: Overcoming the Pitfalls of remote Performance - In today's always-on world, connectivity is a business requirement. You need the tools that allow you to operate as if you were on...
- Supporting Mobile Productivity With A Limited IT Budget
- Join us and hear from Kaseya mobile IT management experts as we discuss core strategies for supporting the mobile revolution on a shoestring...
- North Pole to South Seas: Overcoming the Pitfalls of remote Performance
- In today's always-on world, connectivity is a business requirement. You need the tools that allow you to operate as if you were on...
- Unified Communications 101
- What's the best way to implement a unified communications solution for your organization?
- QNX® and BlackBerry® PlayBook™ Tablet.
- RIM's multi-processor, multi-tasking BlackBerry PlayBook runs a new Tablet OS powered by QNX, a bullet-proof microkernel operating system. This track will take a...
- A Close Look at Tablets
- Learn More All Mobile and Wireless Webcasts