Security concerns cloud holiday shopping
New survey reveals consumer fears about data privacy, ID theft and online fraud
Computerworld - The big increase in online sales expected this holiday shopping season comes amid what appears to be unprecedented consumer concerns over data privacy, online fraud and identity theft.
The results of a new survey of 1,005 consumers released today shows that while 78% of U.S. Internet users plan on shopping online this year, more than 69% of those shoppers will limit their online purchasing because of concerns about the possible misuse of their personal information.
The survey was conducted by San Francisco-based Truste, a nonprofit privacy organization, and market research firm TNS Global in New York. It found that privacy concerns would deter more than 40% of the respondents from buying from smaller online retailers, and about 22% said they will not be purchasing online at all.
The survey was conducted online between Oct. 27 and Nov. 1.
"There's definitely a reason for both consumers and merchants to feel more concerned" about data security and privacy issues compared with previous years, said John Pescatore, an analyst at Stamford, Conn.-based Gartner Inc.
For consumers, the biggest risks come from the increasing use of keystroke logging and password acquisition tools by hackers, Pescatore said. Such remote access tools allow cyber thieves to capture sensitive information such as credit card numbers from consumers who are doing business online, he said. A Gartner study in March showed that despite a higher awareness of phishing scams, a large number of consumers continue to be fooled into visiting Web sites that download such hacker tools.
Dan Clements, founder of Cardcops.com, a Malibu, Calif.-based company that enables consumers to check for stolen credit card numbers, said that the number of stolen credit cards and pieces of personally identifiable information appears to be growing. "There is a definite underground where you can buy and sell this stuff without the threat of law enforcement," he said.
Much of the stolen information appears to have been snagged through hacks into systems containing confidential data and from phishing scams, he said.
"Almost every day we see a new merchant being hacked" and information being stolen from their systems, said Clements, whose company scours known hacker sites, chat rooms and other online locations for stolen credit cards and personally identifiable bits of data.
Over the past three years, Cardcops has alerted more than 500 merchants about data compromises resulting from potential hacks into their systems. Clements said the company has also found more than 1 million stolen credit cards and between 7 million and 10 million pieces of personally identifiable information associated with those cards, such as last names and addresses, he said.



- Excel 2010 Cheat Sheet
- Register for this Computerworld Insider Cheat Sheet and gain access to hundreds of premium content articles, guides, product reviews and more.
- Smarter Commerce is redefining value chain visibility
- Smarter Commerce is redefining the value chain in the age of the customer. It starts with putting the customer at the center of...
- IBM Synchronizes its Commerce 2.0 Strategy with 'Smarter Commerce' Initiative
- On March 14, IBM announced "Smarter Commerce", a strategic initiative that addresses the surging market for Commerce 2.0 solutions that take advantage of...
- Proof Positive - Extended Validation SSL Increases Online Sales and Transactions
- With the threat of identity theft and other types of fraud rampant on the internet, many consumers are reluctant to release their details,...
- Overcome Top 7 Admin Challenges of Active Directory
- As Active Directory's role in the enterprise has drastically increased, so has the need to secure the data. Gain insight on creating repeatable,...
- Insiders Can Ruin Your Company. Take Action.
- Did you know that 80 percent of threats to an organization come from the inside? The threat from insiders is often overlooked in... All E-business White Papers
- Optimizing Networks for the Cloud
- Join guest speaker, Rohit Mehra, IDC Director of Enterprise Communications Infrastructure, to explore current trends, discuss best practices for optimizing Data Center and...
- Apps QuickStart Series Part 2: Designing and Deploying SQL Server on VMware vSphere
- Download this webcast to learn about the design considerations for virtualizing SQL workloads, performance and scalability information and high-availability options, as well as...
- Apps QuickStart Series Part 1: Designing and Deploying Exchange 2010 on VMware vSphere
- Download this webcast to learn the virtual hardware design considerations for Exchange 2010, deployment using the building block approach, options for high-availability and...
- Customer Spotlight: How IPC The Hospitalist Company Implemented Oracle on VMware
- Have you been looking to hear about customer's experiences with the new VMware vCenter Site Recovery Manager product? View this webcast to learn...
- Virtualize Business-Critical Applications with Confidence
- Virtualizing business-critical applications has become a key focus for organizations as they move along their virtualization journey. With the launch of VMware vSphere®... All E-business Webcasts