Determining the total cost of ownership (TCO) of business printers involves much more than comparing purchase prices. Over a printer’s lifetime, the impact of its ongoing costs can far outweigh any initial expenditure. We discussed some of the basic considerations of TCO in an earlier post, but to fully understand the economics of a printer purchase, buyers must consider a variety of complex expense factors, both capital and operational.
Capital expenses for a multifunction printer (MFP) include ink cartridges, paper, replacement parts, and other supplies. But buyers must look beyond basic purchase prices. For example, if an inexpensive ink cartridge is prone to clogging, contains low-quality ink that produces inferior images, or prints fewer pages than a competitive cartridge, its seemingly low price can prove to be nothing more than an illusion.
Operational costs are more diverse, and sometimes more difficult to calculate. One obvious expense is the energy needed to power the printer – a factor that affects sustainability objectives as well as TCO. Slow print speeds can translate into lower employee productivity as people wait for their own print jobs to complete, or sit in queues to gain access to the MFP. Printers that jam or break down regularly can further impact employee productivity, along with adding maintenance costs.
Which TCO factors are the most important to any given small-to-medium business will depend in part on the nature of the business and its mandates. Companies in which printers operate under high workloads and are handled by a large number of employees (some tech savvy, some not) may give greater weight to a printer’s durability, reliability, and ease of use. Graphic design shops or engineering firms may seek out MFPs that more reliably produce high quality images. In this way, they can avoid the direct costs of reprinting documents, plus the indirect costs that can accrue if, say, a marketing brochure is muddy and ineffective, or an engineering schematic is less than clear.
When HP set out to design the HP PageWide series of MFPs, one of its top goals was to deliver industry-leading TCO for every SMB, regardless of its particular printing needs. It accomplished this by systematically addressing every element that contributes to a printer’s lifetime costs. Among HP PageWide’s TCO efficiency innovations are:
- A revolutionary, reliable printhead engineered to last the lifetime of the printer.
- High printer speeds (up to 75 pages per minute) and first page out (FPO) to increase output efficiency.
- Standard two-sided printing to reduce paper waste.
- A smooth, accurate paper transport system that reduces jam rates.
- Uses up to 84% less energy than similar laser printers, thanks in part to low Typical Energy Consumption (TEC) and HP Auto-Off Technology to shut down the device when it’s not in use.
Combined, these and other HP PageWide features deliver up to 20% lower TCO than most competitive MFPs, making HP PageWide the most affordable long-run choice for SMB printing. For businesses seeking advanced printing solutions, only HP PageWide printers can deliver the fastest speeds, affordable color printing, and at a surprisingly lower cost than expected. It all adds up to best-in-class total cost of ownership.