Lessons from parenting: "HopSkipDrive was born out of our own need as parents," says McGlothlin, the company's co-founder and CMO. "Getting our kids to all their activities became a crazy logistical puzzle. Even with help in the afternoon, someone was leaving work early to get a child where they needed to go. We couldn’t find a better solution, so we created one.
"My son was actually our first rider at HopSkipDrive. People always talk about eating the dog food, but it doesn’t get much more visceral than involving your own children. I experienced firsthand the anxiety a parent using our service can feel the first time they take a ride. All of our safety measures, our decision to fingerprint every driver, the ability to track along in the app all came from what we, as parents, needed to feel comfortable."
Tales from the trenches: "When I was pregnant with my eldest, my water broke and I went into labor while I was on a conference call. It wasn’t pretty, but I finished the meeting, sent some emails letting people know that I’d be out of pocket for a bit and called my husband to let him know that our little guy was on the way."
Best tool for making it all work: "My husband is an amazing partner," says McGlothlin. "He’s in charge of weekday mornings at our house – making breakfast, packing lunches (even mine!), ensuring everyone is ready to roll. We’ve found a great rhythm sharing the responsibilities and I’m grateful every day."
My other great tool is the Six O'Clock Scramble. I love to cook, but don't like figuring out what to cook. Having this recipe service has made making dinner enjoyable again and we aren't having pasta every night anymore.
Advice: "You can do it all, just not all at the same time. Know your limits and surround yourself with a support network that can help you with both the day-to-day responsibilities and the emotional side. Starting a business is hard. You will need help. Learn to be gracious and appreciative, and cut yourself some slack when you can’t do everything."