T-Mobile comes as a Wrecking Ball to CES 2014

John Legere, T-Mobile USA CEO

John Legere will always love you.

If you're clawing, chaining your heart in vain at your current cellular carrier, T-Mobile (NYSE:TMUS) suggests you jump, never asking why.

Will you fall under CEO John Legere's spell?

In IT Blogwatch, bloggers just walk away. Not to mention: FAIL! She gets the words to Wrecking Ball wrong...

Your humble blogwatcher curated these bloggy bits for your entertainment.


Jon Brodkin can't live a lie:

T-Mobile US CEO John Legere has had an eventful week at [CES] in Las Vegas. ... He got on stage...and he unleashed a stream of curses and insults at competitors.


Family plans are "total horse****...a complete life sentence," Legere said. "Sprint is a pile of spectrum waiting to be turned into a capability. ... Their network is completely horrible." ... AT&T, meanwhile, is a "total source of amusement for me." ... Holding a can of Red Bull [he] said he plans to send a cease and desist letter to AT&T "to stop their advertising that say they're the fastest."


"This industry blows. It's just broken."  MORE


Chuong Nguyen runs for his life:

With UnCarrier 4.0, T-Mobile will be paying customers money in an effort to make it more affordable to switch. ... “We’re giving families a ‘Get Out of Jail Free Card,’ said John Legere.


T-Mobile US says it will pay potential customers up to $650 to switch. ... You’ll get up to $350...to put towards your early termination fees...to get out of your contract(s). ... T-Mobile will give you up to an additional $300 to trade-in...phones.


This is T-Mobile’s [most] aggressive move to date.  MORE


So Ilya Grigorik puts him high up in the sky:

Legere doesn't dress it up. Refreshing.  MORE


But Kevin Allen Moore leaves us crashing in a blazing fall:

Well with AT&T’s new mobile share value plan, off contract can make sense. They give you a $15 discount per smartphone line if you are not on contract (either continuing to use your now-paid-for phone you originally got on contract, a phone you bring from somewhere else, or an off-contract phone you buy from AT&T). $15 * 24 = $360. That number makes some sense as contract phones that cost $200 with a 2 year agreement tend to be in the $560 ballpark off contract.

But the math doesn’t always work out exactly like that. Another example is a phone that is $0 on contract. Look at the Lumia 520. You can get those for well under $50. Signing a contract would never make sense with that phone. Plus, it’s nice not to be on contract anyway if you wanted to switch.  MORE

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