Size is important: Kingston's huge 256GB USB stick

Kingston's DataTraveler 300 is the "world's biggest" USB flash drive; it just launched in Europe. In IT Blogwatch, bloggers boggle over the size of the thing -- and at its insane price.

By Richi Jennings: your humble blogwatcher, who selected these bloggy morsels for your enjoyment. Not to mention movie mashups...

Traian Teglet talks tech:

Kingston Technology ... has just announced another addition to its line of DataTraveler USB flash-drives, expanding the storage capacity to a world's first 256GB. ... The drive ... boasts a cap-less design with a sliding USB connector and ... is said to be capable of providing users with speeds of up to 20MB/s for read and 10MB/s for write.

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Additionally, Kingston has also included the Password Traveler security software and a five-year warranty for its high-capacity 256GB drive. As far as pricing goes, be ready to spend as much as $934.2 ... which is rather high, even for an SSD price point.
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James Kendrick wonders if it's for you:

You are one of those folks who must have the best of everything. You need the biggest, baddest, fastest of everything that comes out. Enough is never enough for you; bring on the big stuff. Kingston has your back.

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The drive is only available in the UK and Europe, but hopefully it will make it elsewhere soon. It’s going to be expensive, you can bet.
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Joseph L. Flatley notes the size of the thing:

We're sure that it's only a matter of moments before a 256GB thumb drive this bulky is something of a joke -- hell, it wasn't so terribly long ago that cramming 256MB into something this size was an accomplishment.

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Now, for the bad news: only available in Europe and the UK, and custom made upon your order (presumably after the check clears) this modern technological marvel will run you £565.67 ($924).
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Gordon Kelly channels the children:

Taking a leaf out of the nah nah na nah nah book of marketing, the memory expert has announced the first 256GB USB drive just 34 days ... [after] Kingston launched the world's first 128GB USB drive.

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As you might expect, prices for such a drive are beyond premium. ... That said you do get a five year warranty as standard.
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But Matt Burns says, "Pah":

First off, you can’t afford this flash drive. But even if you can, you shouldn’t buy it. I mean, today, it will cost you $900, but we all know next year it will be $90, if not less. So take a good look at the Kingston DataTraveler 300 and drift off into a dream of what the future holds for SSDs and flash drives.
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Matthew Humphries agrees:

I wouldn’t recommend investing in the DataTraveler 300. It’s not only the high price that’s a barrier, but the impending introduction of the USB 3.0 standard. The DT300 will inevitably soon be replaced by a USB 3.0 version giving significantly higher read and write speeds at an equivalent or lower price.

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The good news about the DT300 is it will soon start to push the pricing of USB sticks with 32GB, 64GB, and 128GB storage capacities down.
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So what's your take? Want one?

Get involved: leave a comment.

Previously in IT Blogwatch:

Don't miss out on IT Blogwatch:

And finally...

  • Movie Mashups

    [warning: occasional posts NSFW, or unsuitable for tender sensibilities]

Richi Jennings is an independent analyst/consultant, specializing in blogging, email, and spam. A 24 year, cross-functional IT veteran, he is also an analyst at Ferris Research. You can follow him as @richi on Twitter or richij on FriendFeed, pretend to be Richi's friend on Facebook, or just use good old email: itblogwatch@richij.com.

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